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Complete Contact Page Goes a Long Way In Credibility

Written by: John Grande

Article Overview: Establish string credibility with new visitors to your web site.

Complete Contact Page Goes a Long Way In Credibility

Recently, I went shopping online for a kitchen accessory. I found the product right away, but didn't purchase it from the first two web stores I found. It had nothing to do with price, delivery time, product description, etc. It was the lack of information on their contact pages. All they had was an email form to contact them. There was no email address, snail mail address or most importantly, no phone number. My knee jerk reaction is that this is some guy placing drop ship orders from his basement. The result: "NEXT!!!!" Don't get me wrong, there is nothing wrong with placing drop ship orders from your basement. You just don't want it to be that obvious. Also, a lot of business owners justify providing lack of contact information with such excuses as, "I don't want spam," or "I don't have a business phone." My answers, "Is losing credibilty amongst your prospects and customers really worth avoiding some unwanted emails?" "Don't have a phone? Go spend $25 on a prepaid cell phone."

Credibilty goes a long way in gaining new business. And the good news is, that it really does not take very much effort to create an updated and complete contact page.

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Article Tags: business owners, business phone, delivery time, drop ship, email form, kitchen accessory, knee jerk reaction, new business, phone number, prepaid cell phone, price delivery, product description, prospects, ship orders, snail mail address, time product, unwanted emails, web stores



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