I believe that the quickest way to fail is to rely on government business. Firstly it is a purely random process, in order to spread the business among as many businesses as possible. It is impossible for the average honest SME to get a lot of business from government, as their intent is to shuffle the business around between as many SME's as possible.
The truth is that SME's will never build a sustainable business based on government business, no matter what government says to the contrary. I have seen more black onwed businesses fail because of non payment by their government than for any other reasons. It is not a race issue, but rather a competence issue. The way to grow a sustainable business is to target the private sector market segments. It is more difficult, but is is sustainable if you are good at what you do.
So define your private sector market, create a strategy and get out there and make money!
Rob Smorfitt
To learn more about this author, visit Rob Smorfitt's Website.
Like this article? Share it with your friends
|
|
Rob Smorfitt
(Visit Rob's Website)
Based in Pietermaritzburg, South Africa.
Married with 3 children (22, 21 and 14).
Have an MBA and am currently doing a PhD
in entrepreneurial success. I have been
self employed since 1982. I have started
26 and bought 5 businesses since then.
Most were sold again and a few were shut
down because of a lack of profitability.
Many were run by staff or family while I
worked in full time employment in my
bigger businesses. 6 books written in SME
and Project Management educational field.
Written articles for various magazines,
newspapers and websites.
|
|
|
Rob Smorfitt's
Complete
List Of
African-Accounts
Articles
|
|
If you enjoyed this article, get Rob Smorfitt's Complete List of African-Accounts Articles For FREE!
|
|
|
|
![[Get Copyright Permissions]](http://license.icopyright.net/images/icopy-w.gif){kind=small}
