The most important advice is to be creative. One often sees African Entrepreneurs, trying to sell exactly the same product at the same price and quality to the same client. Find a niche, and use it. Be the one they need and want to phone because you are different. Let your product or service be, faster, neater, cleaner or whatever just so that you stand out from the crowd around you.
The second most important advice is to create momentum. Don't try to be the next Bill Gates from day one. Take what you do, and do it a little better every day. Improve your knowledge whenever you can. Try and meet one quality person at a time, not the crowd.
But once you build the momentum, nurture it, and feed it. Read up on your management and technology skills, phone that new person you met again, and even take him to dinner.
Run your contracts you get with passion, even though it seems impossible. The feedback created by the momentum will make your business grow. Al you would need to do then is to direct the growth in the direction you want it.
To learn more about this author, visit Henk Boshoff 's Website.
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