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How to Differentiate Yourself and Stand Out in Your Market Place

Guest post by: Chris Pracy

Article Overview: If you work in a large organisation it can be hard to differentiate yourself from your colleagues in order to progress your career. How you handle your personal reputation will go a long way into shaping how you’re perceived by colleagues and management in your workplace. For many people a job is just a job. If you’re keen to get ahead and be noticed by the people who matter, you need to demonstrate that you have rare qualities.

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How to Differentiate Yourself and Stand Out in Your Market Place

If you work in a large organisation it can be hard to differentiate yourself from your colleagues in order to progress your career.

How you handle your personal reputation will go a long way into shaping how you’re perceived by colleagues and management in your workplace.

For many people a job is just a job. If you’re keen to get ahead and be noticed by the people who matter, you need to demonstrate that you have rare qualities.

R is for relationships

Building relationships with the right people is a great way to get ahead. If you can get yourself an official or unofficial mentor at work, you’re effectively gaining someone to help you with your personal PR. Just make sure you choose the right person or your hard work may go unnoticed.

Outside of your workplace you should aim to build relationships too. Going to networking meetings and social functions attended by those in your industry is a good way to build up your profile throughout your sector rather than just where you currently work.

A is for actions

Consistent actions will go a long way to helping you stand out from your colleagues. Things like volunteering for committees and being proactive in departmental meetings will soon get you noticed.

Once you’ve decided how you want to be perceived as an individual, it’s critical that you consistently portray these qualities rather than taking a haphazard approach.

People define others by their actions rather than just what they say they’re going to do.

R is for results

When you achieve something at work whether it’s winning a new contract or reducing costs, make sure people know about it. While some will see this as ‘blowing your own trumpet’ – if you don’t do it, then who else is going to shout your achievements from the rooftops?

Results can also apply to professional qualifications and courses. Taking on extra work in this way will show your superiors that you want to develop professionally and personally. Any qualifications or courses you successfully complete will also give your C.V. a boost when you come to apply for another position internally or externally.

E is for expression

The way you express yourself in a professional capacity also has a bearing on whether or not you stand out or blend in. Developing a consistent tone of voice for your written communications is a good way to get noticed, whether it’s internal memos or articles for third party publications.

Your verbal communication should also be as steady as possible. People like to know where they stand in the workplace with others and by adopting a clear and confident method of communication with everyone you work with, you can achieve a strong personal reputation.

In order to differentiate yourself, pay attention to your individual qualities. What skills do you possess that others around you don’t? Focus on becoming a rare talent in your workplace using the steps outlined above.

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Home > Branding > Chris Pracy > How to Differentiate Yourself and Stand Out in Your Market Place >
Article Tags: personal pr, reputation management

About the Author: Chris Pracy
RSS for Chris's articles - Visit Chris's website

Shaping an online profile and reputation takes focus, time and planning. Chris has been managing online projects for over decade and knows how to leverage the internet to portray a positive image and deal with any negative aspects. Personal PR Management for Business is still in it’s infancy in the UK as a serious business tool. It is estimated that less then 1% of UK directors and business owners actively engage in Personal PR. Chris is at the forefront of taking a largely US concept and developing Personal PR processes that work within the subtleties of the UK market place.

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More from Chris Pracy
What is Reputation Management
Whats Your Personal PR Plan
The Death of the Anonymous Citizen Journalist
Increase your Personal PR at Work
Using PR to Generate Sales


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