Home Features Mastermind Videos About Advertise Blog Network Contact
   

Have A Suggestion?
Toronto Salsa Classes / Toronto Salsa Lessons Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
Have A Suggestion?

Featured Ebook


ebook Famous Entrepreneurs - Modern Empire Builders


Featured Ebook

More Evan Carmichael
More popular articles
Have A Suggestion?

Sales Lessons From Starbucks And Dell

The Big Uneasy Clearing the Clouds of Guess



The Big Uneasy Clearing the Clouds of Guess
   

People come to us essentially because they are unable to accomplish the business success they desire. They’re experiencing what we call the Big Uneasy. It is the state of being when things are hard. They are stuck in an idea, unable to make it happen, and dreams are unfilled. Life is heavy, there’s a lack of flow… the Big Uneasy has taken over.

Knowledge is needed to alleviate the discomfort— to grow your business, to make the right decisions. In our information-rich world of today there is a multitude of help available.

Multi-day, multi-speaker and multi-vendor events have become the norm. More help is coming to rescue everyday. These essential events open people up to a greater world of possibility— as well as something else that can be debilitating— the clouds of guess.

(More)

Yes, you heard me right, the clouds of guess.

The breeding ground for the clouds of guess is amongst the amazing speakers sharing valuable experience and powerful tools at many multi-day events and the wonderful people seeking to grow and fully participate in success. I recently discovered this excruciating phenomenon on the speaking trail with my own company.

Like experiencing the marine layer as it gradually rolls in at dusk from the ocean, during the first day of the event the clouds were nearly undetectable—masked by the crowd’s excitement and enthusiasm. But as day two and three day rolled out, the clouds of guess were swirling overhead. Hundreds of people became engulfed in these clouds. At first I thought it was simply information overload, however looking closer I found the “clouds” were really DECISION overload. “How do I decide which expert to go with?”, “What tool is right for me for the money?”, “What approach is best for my business right now?”. These business owners were tying to decide without having a solid method to make a decision so…they were reduced to guessing.

By the end of the multi-day event they were unable to make any powerful decision for your business. Only a skillful few were able to circumvent the clouds. What did they know, that most others didn’t?

We often trip ourselves up by asking the wrong questions. The question isn’t, what expert, tool or approach that can assist you best. If you are listening to someone on the stage they are most likely successful infopreneurs; and certainly has something of value to share with you. The real question is “where am I in my business, service or product at this specific point and what comes first.”

We all take something for granted in our lives, myself included. A member of the Producers Guild of America with a background producing theatre, television, interactive games and the Internet, and an education in architecture, I often forget the value of the “process” perspective that I have honed.

Please know that there is an indisputable process necessary to produce anything— especially something of value. And the process clears away the clouds of guess and prevents them from ever returning.

However, if the order of the process is altered, or if a step is skipped, something WILL go wrong. Not only will those clouds return, the new question will be… how much and how bad will it hurt?

The major milestones of a typical production process (bringing a idea into manifestation) in the language of entertainment is:

• Development (idea, concept & script)

• Pre-production (how will it be made, delivered, budgeting, casting, etc.)

• Production (making it)

• Post-production (delivering it)

Translating these major milestones to manifesting any business, service or product:

• Idea, Concept & Branding • Productization - how will it be made or delivered, priced, where it fits in the existing product line or market, etc.

• Making it • Marketing it Use those ALL those steps and the success you seek is yours.

The discipline and excellence you put into each step and every little thing you do is what allows success to manifest. The very process that you use directly impacts the speed of your result. Skipping a step in the process or doing it incompletely WILL delay or even prevent you from making your success happen.

Before your make any implementation decision, be clear about where you are in the manifestation process. I guarantee, operating in this place of clarity will keep away the clouds of guess and turn your Big Uneasy completely around.

Now that you know this, go out and make it happen!

© Castle Montone, Limited WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can. Simply include this blurb with it: “Brand Visioneer and BrandU Co-founder, Kim Castle teaches entrepreneurs and small business owners how to turn their business ideas into a money-making marketable brand. If you want to experience clarity all the way to the bank™, get started now at www.brandu.com



The Big Uneasy Clearing the Clouds of Guess - To learn more about this author, visit Kim Castle's Website.

Like this article? Share it with your friends
[Get Copyright Permissions] E-Mail | Print | More  


Related Articles Related Articles
The Big Uneasy Clearing the Clouds of Guess
  People come to us essentially because they are unable to accomplish the business success they desire. They’re experiencing what we call the Big Uneasy. It is the state of being when things are hard. They are stuck i...
Mind Your Own Business
  How do you know if it's a bona fide business opportunity or just a waste of time? This article gives three simple questions to ask so you can invest your time wisely.
Saying Yes, Saying No
  If we were to float up and hover above our daily life and look at all the things that make it up. At all the people and things that are part of it. At what we do with each minute of our 24 hours, each and every ...
It’s The Little Things That You Do……..
  For many of us, life is experienced in our heads, rather than fully felt in our bodies. Our brains are bombarded with so much information from every corner, and in consequence, so much is missed. Especially the litt...
Get Rid Of Your Stuff Declutter Your Life
  Do you have drawers full of clothes you don't wear? Rooms full of junk taking up space. Are you a bit of a hoarder? How much stuff do you have in your house that you don't really need or use? Now's the time to...

Related Forum Posts Related Forum Posts
Re: 2 New Book Reviews to Help Personal Development Re: 2 New Book Reviews to Help Personal Development
Re: Forum Upgrade Re: Forum Upgrade
Professional groups Professional groups
Beware new technology! Beware new technology!
Where's the Entrance? Where's the Entrance?
Handshake or Agree in Writing Handshake or Agree in Writing
Re: Refund Policies Re: Refund Policies
Re: Best Pen - maybe Re: Best Pen - maybe

 
About the Author


Kim Castle
(Visit Kim's Website)
With nearly two decades in the advertising and design business, with clients like Domino’s Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU® co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world’s only process-based results-drive Integral approach to business creation. BrandU® is helping entrepreneurs grow with the power of extreme clarity from idea…to brand…to market™ and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank™, get started now at www.brandu.com/rd.cfm?id=743.
Have A Suggestion?

View Author's Blog
Become An Author

View Author's Video
Become An Author

Free Downloads


Kim Castle's

Complete
List Of
Branding
Articles

First Name
Last Name
Email
 
If you enjoyed this article, get Kim Castle's Complete List of Branding Articles For FREE!
Become An Author