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Keith Bates Articles

Written by: Keith Bates

How a powerful branding program can remove the pain of an identity crisis in 27 simple steps - Click To Read Article
CHARACTERISTICS OF AN IDENTITY CRISIS. * Poor market/product awareness * Weak client retention, no loyalty * Inadequate lead flow * Long selling cycles * Low company valuation, shareholder anxiety

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About the Author: Keith Bates
RSS for Keith's articles - Visit Keith's website

Keith Bates has a track record of entrepreneurial efforts and high tech ad agency management spanning more than 30 years. The business model of the ad agency was that of a creative strategy boutique. He is also a collector of wildlife art.

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How a powerful branding program can remove the pain of an identity crisis in 27 simple steps


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