Simple Marketing Tips to Do Marketing the easy way in 5 minutes a Day
Simple Marketing Tips to Do Marketing the easy way in 5 minutes a Day
Of course some marketing does take large blocks of time but I am here to tell you that not all marketing is time consuming.
Sad to say that often business owners who believe that marketing requires an open block of time just don’t ever get around to doing their marketing at all even though they know they should.
If you would like to avoid the guilt that comes with “shoulding”, here are several quick and easy ways to market your business without ever setting aside a block of time.
The key is to keep your intension of wanting to “do marketing” in the top of your mind. Then look for opportunities during the day to follow one or two of these marketing tips.
First are you talking with a new client? Ask the client how s/he found you. Perhaps a friend referred him/her. Then underscore that you build your business on referrals. Tell the client that you are confident they will be as happy as Ms. X was with your services and you hope s/he will refer others to you too.
The referral gives you another marketing opportunity. Send the referrer a note thanking him or her for the referral. Have a standard note that you write for this and it too can be done in less than 5 minutes. The note is another way to stay top of mind with the referrer.
Even if the client found you on the web or in the yellow pages you can tell them the reason for the question is that often you get clients through referrals and you want to be sure to acknowledge the referrer. This gives you an opportunity to say that you hope they will feel comfortable referring others to you.
Make it a game to see how many times a day you can seamlessly add a request for a referral to your conversation! Whether it is another professional or a current client, look for an appropriate time in the conversation to make this request. You want the request to be natural not pushy.
Slip a success story into your conversation or respond to a compliment with, “If you ever come across someone with a similar issue, I would value a referral from you.”
Finally use email or LinkedIn to connect to a former client, a school classmate or professor or a business acquaintance. A short email lets them know you were thinking of them and is a great way to get them to think about you!
Over the years that you have been in business I am sure you have done some or all of these. The point is to do them consistently week after week. By staying connected to your network and asking for referrals your practice will grow effortlessly!
Simple Marketing Tips to Do Marketing the easy way in 5 minutes a Day - To learn more about this author, visit Alvah Parker's Website.
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All the professionals I work with are eager to find a simple way to add new clients. Most are already busy and tell me they have to struggle to find blocks of free time to “do marketing”.
Of course some marketing does take large blocks of time but I am here to tell you that not all marketing is time consuming.
Sad to say that often business owners who believe that marketing requires an open block of time just don’t ever get around to doing their marketing at all even though they know they should.
If you would like to avoid the guilt that comes with “shoulding”, here are several quick and easy ways to market your business without ever setting aside a block of time.
The key is to keep your intension of wanting to “do marketing” in the top of your mind. Then look for opportunities during the day to follow one or two of these marketing tips.
First are you talking with a new client? Ask the client how s/he found you. Perhaps a friend referred him/her. Then underscore that you build your business on referrals. Tell the client that you are confident they will be as happy as Ms. X was with your services and you hope s/he will refer others to you too.
The referral gives you another marketing opportunity. Send the referrer a note thanking him or her for the referral. Have a standard note that you write for this and it too can be done in less than 5 minutes. The note is another way to stay top of mind with the referrer.
Even if the client found you on the web or in the yellow pages you can tell them the reason for the question is that often you get clients through referrals and you want to be sure to acknowledge the referrer. This gives you an opportunity to say that you hope they will feel comfortable referring others to you.
Make it a game to see how many times a day you can seamlessly add a request for a referral to your conversation! Whether it is another professional or a current client, look for an appropriate time in the conversation to make this request. You want the request to be natural not pushy.
Slip a success story into your conversation or respond to a compliment with, “If you ever come across someone with a similar issue, I would value a referral from you.”
Finally use email or LinkedIn to connect to a former client, a school classmate or professor or a business acquaintance. A short email lets them know you were thinking of them and is a great way to get them to think about you!
Over the years that you have been in business I am sure you have done some or all of these. The point is to do them consistently week after week. By staying connected to your network and asking for referrals your practice will grow effortlessly!
Simple Marketing Tips to Do Marketing the easy way in 5 minutes a Day - To learn more about this author, visit Alvah Parker's Website.
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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Joe DagerJoe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website |
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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Cheryl MatthynssensCheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur. Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well. A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles. She opened up a small affiliate site - The Balance Guide- to help others find resources for mental and emotional well being. Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com - Visit Cheryl Matthynssens's Website |
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Jay Kubassek(Jay's Full Bio: EvanCarmichael.com/jaykubassek) In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.
As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)
Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. Jay resides in NYC with his wife Jamie, son Milo and dog Cooper. Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website |
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