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Dealing with the new economy

Guest post by: Craig Jennings

Article Overview: Plenty of complaint, lots of opportunity.

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Dealing with the new economy



Dealing with the New Economy:

In a cocktail party the other day, a man complained - "I'm going to change my career - I've been a financial advisor for 10 years and they've changed the bonuses in the program (he last worked for AIG!) so I refuse to work for less money."

Change of direction can be a good idea, but somehow, I heard him positioning himself as a victim.

If you are positioning yourself as a victim, or think you might be, that's a bad place to be, and a recipe for disaster. Have a conversation with me or someone you trust - the only success you can have as a victim is to increase the amount of self-pity you accord yourself. Not a winning strategy.

And you might have a look at this no-nonsense quote from Robert Kiyosaki: (author of Poor Dad, Rich Dad.)

"Today, (in 2011,) people are still asking, ‘Is the crisis over? Is the economy coming back?' My (Kiyosaki's) reply is, ‘No, the economy is not coming back. The economy has moved on, and the people asking if it's coming back are being left behind.'"

Another quotation (this time from me!) "If you go with the flow right now you're likely to go down the drain!" A third quote: Jack Kennedy observed: "A rising tide floats all boats." Hey, Jack, what happens when the tide goes out?

So What's Going On?

F.D.R. remarked. some 75 years ago: "The Only Thing We Have To Fear Is Fear Itself!"

He was right about the "Great Depression" and he may be on the money with "The Not-So-Great Recession" as well. Right now, it seems that fear rules. There's an abundance of blaming, and anger. And American families are saving $6.00 for every dollar they saved 3-4 years ago. They are not spending. They can't afford to. Many are dipping into savings, 401L's, etc. just to keep level. Banks aren't lending. Economists wish that the public would spend and the banks would lend. But wishing won't make it so. And fear serves no one, but particularly, not the entrepreneur.

At times like this, consider:

1. The old ways aren't working.

2. There are business opportunities but they're likely to be dressed in coveralls and look very much like hard work.

3. If you have a 9-5 job, you're at the mercy of the market forces. Maybe the people you're working for will be smart and brave, or maybe they won't. Perhaps the force will be with you.

4. If you're an entrepreneur, you already know how to start something new and different. You may be reluctant to do it again now, but you know you can. There are opportunities, and I work with many entrepreneurs each month who are finding them.

5. It may be time for re-vision. That's not "revision" - to modify what we already have, but "re-vision," to take a fresh look, see what's changed, look in new places for opportunity, create new plans.

Blatant call to action:

I'll give you a free strategy session to explore your own new possibilities. A strategy session does not include a sales pitch - it's where you and I have a look at your business situations and see if there are some possibilities we've overlooked.

The "strategy session" works for you becouase you look at your business with binocular vision - two eyes - and you see some things you hadn't seen before, for free.

The "strategy session" works for me when someone says: that was great! How much do you cost to do this regularly with me?

See my profile for information.

.

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Home > Business-Coach > Craig Jennings > Dealing with the new economy >
Article Tags: new economy

About the Author: Craig Jennings
RSS for Craig's articles - Visit Craig's website

Entrepreneurs and small-business owners use me to create change.  Ah, Change!  It's the human capability we do best, and avoid most!  Of course, the trick is not only knowing what's holding you back, it's knowing who's holding you back!

 If you've ever driven a vehicle with the handbrake on, you discover how wonderful professional business coaching can be.  When you release the handbrake, suddenly the car leaps ahead, performance and mileage improves, and the lousy smell stops!  Professional Business Coaching is sometimes just like that.  Other times, it is just hard, careful work.

My promise:  If you work with me you will think differently, take action, and your situation will improve.

Craig Jennings



Click here to visit Craig's website
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Related Forum Posts
Re: Service Or Product? Re: Service Or Product? - Service company always thrive in down economy. Let look at the advertising industies in any economy, you need to advertise your products or services even if you cannot afford any other things
Re: Plan Your Retirement NOW Re: Plan Your Retirement NOW - Hi, Beat I must say the state of the economy has me worried these days. Not so much the state of it...but the knowledge that the politicians and people who are supposed to be in charge of the economy are so incompetent it's not even funny...
Re: Service Or Product? Re: Service Or Product? - All things being equal Evan, I completely agree with you. A service would be much more manageable and predictable in a down turned economy. However, it is also important to recognize that the cost of goods also plummits during these bad times, and to amass stock or inventory for future sales could be part of capitalizing on this bad economy. Good luck with CBC!
Service Or Product? Service Or Product? - I'm doing an interview with CBC news this weekend about starting a business in a down economy. One of my recommendations will be to start a service based business instead of a product. My philosophy is to get to cash flow positive as soon as possible and running a service helps you keep your costs low (no production costs and very little overhead required). What do you think? What other advice would you give to someone who is just starting up in this economy?
Young Entrepreneur in International trading Young Entrepreneur in International trading - I just turned 21 last week, and I currently own a international trading company doing trades between China, Taiwan, Thailand, and west coast of US and starting out in Canada soon. Dealing with gift items and general merchandise. We are also trying to sell some of the stuff we import as retail and wholesale products on the internet and to retail venders as we do have a lot of extra pallets that gets left over from our buyers.


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