Now You Can Have a Great Biz Plan With Ease
Now You Can Have a Great Biz Plan With Ease
1.
What business are you in? (describe it to me as if I was a total moron).
2.
Why are you in this business?
3.
What will it give you personally?
4.
Do you intend to make this business your life's work?
5.
Do you ever plan to make this business self sufficient (meaning it can run even if you never walk through the door)? By when?
6.
What is your company's mission (in 15 words of less)?
7.
What pain does your product/service eliminate or reduce?
8.
What specifically makes your business different and better than your competition? (don't say "great service", if service is your competitive edge, what specifically do you do in your biz that's different than everyone else... delivered within 24 hours?, always talk to a live person?, always be alerted to the status of a shipment?) Note: This one is very important. Finish the rest of this form and if you want more ideas on this question, refer to the lesson "Become the Undisputed Champ In Your Industry" or talk to your business coach.
9.
What specifically makes you better than you competition?
10.
How will you get 1000 prospective buyers interested in what you offer?
11.
How will you make your customers raving fans (not just satisfied)?
12.
How will you know that your customers are really happy with what and how you are delivering on what they expect?
13.
What weak areas do you and your business have?
14.
How will you compensate for these weaknesses (hint: outsourcing to another company, training to improve, hiring an expert, other)?
15.
How healthy is the industry/market you are serving?
16.
How much money do you want/expect to make this year (personal income)? Note: see lesson "How to set great business goals" or talk to your business coach if you have questions on how to decide what number to shoot for.
17.
What do you think your total costs/expenses will be for the next 12 months?
18.
What is your profit margin?
19.
What do your total sales need to be in order for you to have the personal income you want? (note: add personal income to your expenses and you get your needed gross sales).
20.
Who is your sales force?
21.
What do you plan to do to make them more effective?
22.
How will you know how effective they are or are not?
23.
What can you do to make your success an absolute certainty?
24.
What actions will you need to take to be certain of reaching your goals?
25.
Who can you bring in that will make achieving your goals faster and easier?
Now You Can Have a Great Biz Plan With Ease - To learn more about this author, visit Christian Mickelsen's Website.
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Answer these 25 simple, yet powerful questions and you're on your way!
1.
What business are you in? (describe it to me as if I was a total moron).
2.
Why are you in this business?
3.
What will it give you personally?
4.
Do you intend to make this business your life's work?
5.
Do you ever plan to make this business self sufficient (meaning it can run even if you never walk through the door)? By when?
6.
What is your company's mission (in 15 words of less)?
7.
What pain does your product/service eliminate or reduce?
8.
What specifically makes your business different and better than your competition? (don't say "great service", if service is your competitive edge, what specifically do you do in your biz that's different than everyone else... delivered within 24 hours?, always talk to a live person?, always be alerted to the status of a shipment?) Note: This one is very important. Finish the rest of this form and if you want more ideas on this question, refer to the lesson "Become the Undisputed Champ In Your Industry" or talk to your business coach.
9.
What specifically makes you better than you competition?
10.
How will you get 1000 prospective buyers interested in what you offer?
11.
How will you make your customers raving fans (not just satisfied)?
12.
How will you know that your customers are really happy with what and how you are delivering on what they expect?
13.
What weak areas do you and your business have?
14.
How will you compensate for these weaknesses (hint: outsourcing to another company, training to improve, hiring an expert, other)?
15.
How healthy is the industry/market you are serving?
16.
How much money do you want/expect to make this year (personal income)? Note: see lesson "How to set great business goals" or talk to your business coach if you have questions on how to decide what number to shoot for.
17.
What do you think your total costs/expenses will be for the next 12 months?
18.
What is your profit margin?
19.
What do your total sales need to be in order for you to have the personal income you want? (note: add personal income to your expenses and you get your needed gross sales).
20.
Who is your sales force?
21.
What do you plan to do to make them more effective?
22.
How will you know how effective they are or are not?
23.
What can you do to make your success an absolute certainty?
24.
What actions will you need to take to be certain of reaching your goals?
25.
Who can you bring in that will make achieving your goals faster and easier?
Now You Can Have a Great Biz Plan With Ease - To learn more about this author, visit Christian Mickelsen's Website.
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Dr. John OdaJohn Oda Ph.D NLP is a business peak performance expert, an author, and speaker frequently called upon to provide corporate training, workshops and seminars for many companies in the United States. He is an expert in coaching sales and business professionals in overcoming the behaviors and obstacles that may impede their sales results and affect their bottom line. Since 1995, John has created a speaking bureau such topics, which include: time management, sales training, human diversity, leadership programs and etc. He provides companies with a strategic plan to increase their bottom line by over 25 percent yearly. - Visit Dr. John Oda's Website |
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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Michel NerayMichel Neray has over 25 years of experience as an award-winning copywriter, an Internet pioneer, a tradeshow pitchman and a senior sales and marketing executive. An online pioneer, he was one of the first marketing professionals to embrace the Internet by building websites as early as 1993. In 1994, Michel co-authored a book entitled "The Great Crossover: Personal Confidence in the Age of the Microchip", which made it to Jack Canfield's Achiever's Recommended Reading List. Michel founded Portfolios.com in 1995, the world's first online source directory for creative professionals and one of the first websites based on community generated content. Since creating The Essential Message in 2003, Michel has helped thousands of independent professionals and entrepreneurs as well as growing corporations find a better way to differentiate, position and brand themselves. In 2005, his chapter "Everything Starts With A Conversation" was selected as the lead for the book, "Sales Gurus Speak Out" and re-published in 2008 for 'Awakening The Workplace Volume 3'. He is also a co-author of "In the Company of Leaders" (2008) with 40 top North American leadership experts. - Visit Michel Neray's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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 Christian Mickelsen (Visit Christian's Website) Christian E. Mickelsen is a leading authority on business success. The founder of Small Biz U, one of the fastest growing business schools in America, with business owner students all around the world. People always ask where all of this material comes
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