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7 Top Tips Before A Business Writes an Executable Strategic Plan

7 Top Tips Before A Business Writes an Executable Strategic Plan

Having a strategic plan is necessary in today's global market place where at every chamber or networking event another competitor has joined what many business owners already perceive to be a tight marketplace. Yet, before you, as the small business owner or the chief executive officer, begin crafting or writing that essential strategic plan, these 7 tips may ensure that your efforts are executable.

Top Tip #1 - Identify your purpose personally
Knowing your purpose is the foundation for your future business actions. Your purpose along with the creation of vision, values and mission statements will expedite the decision making process and ensure alignment and consistency of those decisions.

Top Tip #2 - Define why you are in business
This may sound like a simple question and it is. However, this question does create a top of mind awareness that is invaluable when working through a strategic plan.

Top Tip #3 - Use a qualitative/subjective evaluation for the executive management team
Have the key management decision makers take the time to independently review quality, production, cost effectiveness, turnover, strategy, safety, waste & scrap, new product, people development and time management. Then through a facilitated and collaborative debriefing, those same executives will begin to identify some of the gaps within the executive team including leadership. This tip may reveal that the top decision maker may require some business development or executive leadership coaching.

Top Tip #4 - Compare last year's wins and losses
Reviewing last year's total revenue – the wins – to the missed opportunities – the losses – illustrates the importance of creating an executable strategic plan. This tip builds motivation for the executive management team to follow through with the decision to take this proven business building action.

Top Tip #5 - Use a quantitative organizational survey or assessment
Data is critical to when building an executable strategic plan. However, the real essence is finding honest data and not what management wants to hear. The evaluation tool should be representative of all levels of employees within the organization from the executive team to the support staff. Also, the data should be organized to align with known predictors for organizational success such as the Baldrige criteria. This survey should be Internet accessible, have a proven historical track record, work with any industry including education, healthcare, manufacturing, not for profits and professional services,

Top Tip #6 - Consistent goal setting and goal achievement process
An executable strategic plan revolves around the ability to consistently set and achieve goals. Given that goal setting and goal achievement is not currently part of the K-16 curriculum, those responsible for executing the strategic plan should all be using the same goal setting and goal achievement process to ensure that the measurable results are achieved.

Top Tip #7 - Assess your commitment level
Why are you taking the action to create a strategic plan? Is it because of an excellent sales presentation? For a several reasons, some executives have been convinced to write a strategic plan. Yet, the finished plan may lie in a desk drawer or on a bookshelf unopened. Additionally, during the strategic planning process, the consultant, executive business coach or facilitator may be asked to take assume greater responsibility than appropriate because the client's commitment level is weak. For a strategic plan to be truly executable requires a 110% commitment from the top decision maker and the leadership or business development skills necessary to pull it off.

Strategic planning does not differ from any other organizational project in that taking preliminary steps will greatly improve the success of this critical decision to build the business. After all if you are going to invest your resources of people, time and money, doesn’t it make sense that you prepare the ground before digging the foundation?





7 Top Tips Before A Business Writes an Executable Strategic Plan - To learn more about this author, visit Leanne Hoagland-Smith's Website.

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Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

David Acheson
David Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns.  David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website

Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

George Ludwig
George Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website

David Barr
David Barr is the President of Venture Opportunities, Inc. David has been a professional business broker/intermediary since 1980 focusing on General Business Brokerage and Mergers and Acquisitions representing client transaction value from $400,000 to $20,000,000. Mr. Barr has handled the sale of over four hundred and fifty companies. David earned a university degree from the State University of New York majoring in economics and business. David holds the Mergers and Acquisition Master Intermediary and the Certified Business Intermediary designations from the International Business Brokers Association. He is also a Senior Business Analyst and a Texas licensed Real Estate Agent. For more information about David and Venture Opportunities, visit www.bizdealmaker.com. - Visit David Barr's Website

Anne Barr
Anne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website

Casey Gollan
Casey Gollan, Business Coaching & Mentoring Programs. Add $1 Million to $10 Million in the next 1 to 3 years. Since 1996 Casey has to added hundreds of millions of dollars to businesses. Watch a free video see client results Business Coaching website. - Visit Casey Gollan's Website

Kim Castle
With nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website


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Leanne Hoagland-Smith
(Visit Leanne's Website) Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/re d-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601.

Leanne Hoagland-Smith is a Platinum author on EvanCarmichael.com
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