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Build Your P&L to Increase Sales
Written by: Leanne Hoagland-SmithArticle Overview: Are you a small business owner to a Level C executive who looks to your P&L (Profit and Loss) statement each month? Are you happy with your business results? Then maybe it is time to think of your P&L a little differently?
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Free Download - How to Craft an Engaging Message That Highlights What You Do to Increase Sales By Leanne Hoagland-Smith |
Build Your P&L to Increase Sales
To increase sales means that the small business owner to C-Level executive must actively review monthly Profit and Loss Statements (P&L). Maybe it is time to expand your thinking about the P&L within your business. Please let me explain.
Profits are positive. They are the direct results of looking at all the possibilities that your products and services bring to your clients. For it is the possibilities and how you leverage those possibilities that increase sales and eventually your profits.
Losses are obviously just the opposite. They are outcomes from all the limitations that you place on yourself and your business. Limitations diminish possibilities, decrease sales and unfortunately increase losses.
If you truly want to increase sales, you should adopt new possibility sales attitudes instead of a limitation ones. Possibility sales attitudes include:
Viewing cold calling as fun and a challenge
Seeking new alliances even possibly with competitors
Talking with existing clients to learn more
Revisting products or services to adapt and revise to current and future market trends
Looking for new ways of doing old things
What I have discovered is that due to the negative conditioning of our childhood years, we are much more likely to embrace misery over joy and scarcity over abundance. This negative conditioning affects how we use the incredible amount of potential that we all have.
Now be re-training our brain we can become a possibility thinker and look for all the incredible possible opportunities awaiting us as we go forward to increase sales. Wayne Gretsky was once quoted as You miss 100% of the shots that you never talk. Possibility thinkers continue to take shots even though they now they may miss. Limitation thinkers co not take the shots because they are fearful they will miss.
To increase sales and therefore your profits, then doesn’t it make sense to expand your possibility thinking and reduce your limitation thinking especially if you wish to get to where you want to go?
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Article Tags: abundance, alliances, c level, childhood years, cold calling, future market, level executive, market trends, misery, new ways, possibilities, possibility thinker, possibility thinkers, possibility thinking, profit and loss, profit and loss statements, profits, scarcity, small business owner, wayne gretsky
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About the Author: Leanne Hoagland-Smith RSS for Leanne's articles - Visit Leanne's website  Her book, Be the Red Jacket is a no-nonsense and quick read to help discover potential gaps that may be keeping you from your goal to increase sales. The forward is by Evan Carmichael of EvanCarmichael.com Remember if you think you cannot or you think you can either way you are right. (Henry Ford). Sales Coaching Tip: Change your thoughts; improve your results. Click here to visit Leanne's website   Leadership Assessment Leadership Audit For Business Business Building Check List |
Related Forum Posts
Online Sales and Marketing vs Traditional
- Hi Evan,
I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing
Re: Online Sales and Marketing vs Traditional
- [quote="ltrahan":31w9r2iz]Hi Evan,
I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing[/quote:31w9r2iz]
I second the request...
Re: Great start, but no finish
- My advise is FOCUS on your business.
Focusing is the main factor to succeed on business. If you have a great idea, then follow it only, don't look anywhere else. It is especially essential in an online business. Because there are a lot of mind blowing sales letters promising millions dolllars or overnight success, people find it difficult to concentrate on one business and they lose their energy.
Concept is simple.
1- Have a good idea;
2- Build your business on it;
3- Monetize your business;
4- Promote it;
5- Build list of responsive customers;
6- Maintain You Business.
Focusing and not fearing from competition (instead you can learn from competitiors) are main tips of billionaires ,BTW.
Orxan
2007 Goals
- My yearly goals for December 2007:
1. Add 10-15 new "ideal" clients to our client roster
2. Increase revenues by $500,000
3. Average at least 1 paid speaking engagement per month.
Re: How to do Link Building?
- Be diligent. Build blogs.Pay attention to the contents.
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