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Businesses Need to Build KASH to Secure the Desired End Results Profits
| Guest post by: Leanne Hoagland-Smith |
Article Overview: Every business is in business to make money or cash. Yet many businesses address symptoms instead of the real problems preventing them from securing this goal. Possibly, by looking at cash with a little different perspective, you as the small business owner, corporate executive or business professional will quickly begin to double your results.
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Free Download - How to Craft an Engaging Message That Highlights What You Do to Increase Sales By Leanne Hoagland-Smith |
Businesses Need to Build KASH to Secure the Desired End Results Profits
Every business is in business to make money or cash. Yet many businesses address symptoms instead of the real problems preventing them from securing this goal. Possibly, by looking at cash with a little different perspective, you as the small business owner, corporate executive or business professional will quickly begin to double your results.
Several years ago at a national conference, the speaker, David Herdlinger, applied his experience using the frequently quoted words, knowledge, skills and attitudes and constructed KSA into a quadrant. The upper boxes contained the letters K for knowledge and A for attitudes. In the lower left hand box was the letter S for Skills. To complete the quadrant, he added the letter H for Habits in the lower right hand corner. Now the letters K.A.S.H. fitted neatly into a box and Whoa La the K.A.S.H. Box was born.
The purpose of this K.A.S.H. Box was to show that more often than not poor performance whether organizationally or individually is not an issue of knowledge and skills, but rather poor attitudes and habits. Yet, individuals and organizations spend most of their resources developing knowledge and skills and fail to develop the necessary attitudes and habits for performance success.
Being a small business coach near Chicago, IL who is always looking to help my clients and others make more connections, I expanded David’s K.A.S.H. Box into the K.A.S.H. Box for Sustainable Change. Since the purpose of cash boxes is to accumulate daily change, I placed a large rectangular box under the quadrant. When cash is spent on the left side of the K.A.S.H. Box without investing cash on the right side, the money is not reinvested into the business or individual, but is drained away. Hence, a negative return on investment happens. When focusing on both sides of the K.A.S.H. Box, the efforts are reinvested into the change drawer and sustainable change happens.
How many times have you witnessed resources of energy, time and money being spent on a specific change initiative such as training or implementation of a quality program? And within a short time, the training must be redone or the quality program languishes and may even fail. Is the issue of one only of a lack of knowledge or skills or rather one of the desire, the want to?
Within this box, the left side (Knowledge and Skills) is all about learning – the acquisition of knowledge. While the right side (Attitudes and Habits) is all about performing – the application of knowledge. The K.A.S.H. Box also helps to explain the Knowing-Doing Gap the Gap between the Actual Results and the Desired Results.
So if you are truly interested in growing your business by building your cash and therefore profits, you may wish to embrace this simple model. And, remember to ask yourself this simple, but oh so telling question: Is the inability to achieve the goals whether business, professional or personal due to the lack of knowledge or skills or because of some poor attitudes and habits?
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About the Author: Leanne Hoagland-Smith RSS for Leanne's articles - Visit Leanne's website Her book, Be the Red Jacket is a no-nonsense and quick read to help discover potential gaps that may be keeping you from your goal to increase sales. The forward is by Evan Carmichael of EvanCarmichael.com Remember if you think you cannot or you think you can either way you are right. (Henry Ford). Sales Coaching Tip: Change your thoughts; improve your results. Click here to visit Leanne's website   Business Building Check List Leadership Audit For Business Leadership Assessment |
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- [quote="orxan":3118uboz]My advise is FOCUS on your business.
Focusing is the main factor to succeed on business. If you have a great idea, then follow it only, don't look anywhere else. It is especially essential in an online business. Because there are a lot of mind blowing sales letters promising millions dolllars or overnight success, people find it difficult to concentrate on one business and they lose their energy.
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Orxan[/quote:3118uboz]
Thanks orxan! But how do you know if you truly have a good idea or not? If we ask ourselves, we may be suffering from tunnel vision. On the other hand, friends/family may try to discourage us from pursuing a small business because of their own fears, while others will simply give us an empty "you can do it!" line.
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