Use This Simple 3 Circle Strategy To Increase Sales
Use This Simple 3 Circle Strategy To Increase Sales
Before I share this simple strategy with you, let me ask you a question: Where are the results from where you spend most of your time? Are you busy making cold calls? And yet, the results are dismal. Maybe you are not securing the conversions necessary from your potential customers (a.k.a. prospects)?
Stephen Covey has been quoted as "Begin with the end in mind." Even though many others have made a similar statement going back to Socrates and Aristotle, Covey succinctly boiled down how to improve what you what in life be it business or personal.
Results are the end. In business, this means hitting sales targets. Yet research suggest anywhere from 40% to 70% of all goals are missed. Additionally, almost 50% of all sales leads are not acted upon. Finally, 80% of all sales are made between the fifth and twelfth contacts and these results are secured by less than one third of all sales professionals.
What this research truly indicates is that a lot of salespersons are directing their behaviors on things or activities beyond their control. By taking this action, they are abdicating personal responsibility.
Individuals behaviors fall into 3 circles. The largest is What is beyond my control. A second circle, probably 1/3 the size, resides inside of this large circle. This first inner circle is what people can influence. In sales there is a lot of influencing going on, but probably not enough for it is much easier to give up and not follow-up or make that third or fourth of even twelfth contact with a potential customer.
Now inside this second circle is even a small one that looks at what a person can control. In selling, people do have far more control than they are willing to admit. For example by using a proven sales process is one way to better control the outcomes. Another example is committing goals to writing and having overall sales and marketing plans. However due to years of previous conditioning and the lack of specific self leadership skills, it is much easier to give up and focus what is outside of one’s control.
So know when you wish to increase sales and you are not happy with the results, ask yourself where are you focusing your energies (behaviors)? If the result is important to you, determine how you can either influence or control the circumstances allowing you to realize your goal to increase sales, improve sales productivity to even reduce stress.
Use This Simple 3 Circle Strategy To Increase Sales - To learn more about this author, visit Leanne Hoagland-Smith's Website.
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Sales is demanding especially during challenging times from economic downturns to increased global competition. Here is a simple strategy to get you back on track.
Before I share this simple strategy with you, let me ask you a question: Where are the results from where you spend most of your time? Are you busy making cold calls? And yet, the results are dismal. Maybe you are not securing the conversions necessary from your potential customers (a.k.a. prospects)?
Stephen Covey has been quoted as "Begin with the end in mind." Even though many others have made a similar statement going back to Socrates and Aristotle, Covey succinctly boiled down how to improve what you what in life be it business or personal.
Results are the end. In business, this means hitting sales targets. Yet research suggest anywhere from 40% to 70% of all goals are missed. Additionally, almost 50% of all sales leads are not acted upon. Finally, 80% of all sales are made between the fifth and twelfth contacts and these results are secured by less than one third of all sales professionals.
What this research truly indicates is that a lot of salespersons are directing their behaviors on things or activities beyond their control. By taking this action, they are abdicating personal responsibility.
Individuals behaviors fall into 3 circles. The largest is What is beyond my control. A second circle, probably 1/3 the size, resides inside of this large circle. This first inner circle is what people can influence. In sales there is a lot of influencing going on, but probably not enough for it is much easier to give up and not follow-up or make that third or fourth of even twelfth contact with a potential customer.
Now inside this second circle is even a small one that looks at what a person can control. In selling, people do have far more control than they are willing to admit. For example by using a proven sales process is one way to better control the outcomes. Another example is committing goals to writing and having overall sales and marketing plans. However due to years of previous conditioning and the lack of specific self leadership skills, it is much easier to give up and focus what is outside of one’s control.
So know when you wish to increase sales and you are not happy with the results, ask yourself where are you focusing your energies (behaviors)? If the result is important to you, determine how you can either influence or control the circumstances allowing you to realize your goal to increase sales, improve sales productivity to even reduce stress.
Use This Simple 3 Circle Strategy To Increase Sales - To learn more about this author, visit Leanne Hoagland-Smith's Website.
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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John BrennanJohn Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website |
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Cheryl MatthynssensCheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur. Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well. A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles. She opened up a small affiliate site - The Balance Guide- to help others find resources for mental and emotional well being. Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com - Visit Cheryl Matthynssens's Website |
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