Most small business owners I know are like me, they love what they do. I bet you do too. That’s one of the main reasons many of us chose to go out on our own. We also like the flexibility, the opportunity to be creative, and the possibility of shaping our own future.
Business owners fall into two categories—the self-employed and the entrepreneurs.
The self employed are those who have a talent or skill and they know there are people willing to pay them for their time, product or service. So they employ themselves rather than work for someone else. They get business cards, stationary, possibly an office. They begin marketing their services and after a while they have some customers. After a while, they find themselves working too many hours, constantly trying to fill the pipeline with new prospects, and sometimes wondering if they’ve bought themselves a glorified j-o-b. They can’t take too much time off because without them there is no business or income. Even franchisees, who have the support of a proven system, can find themselves in this category. Certainly many home based businesses, consultants, coaches, infopreneurs and service professionals end up on this treadmill. We’re talking about talented professionals—people who, like you, work hard and deserve success! Unfortunately, a majority of business owners fall into this category.
The entrepreneurs, on the other hand, are the business owners who seem to grow their businesses effortlessly, and maintain steady growth. You talk to them and although they work hard, they’re off for a three day weekend at the beach or a European vacation. They do charity work and participate in activities with their kids. What do they know that the self employed do not?
They have gained the Entrepreneurial Mind Set. An entrepreneur is a great strategist and a master at getting others excited about helping them grow their business. They know they need to develop multiple profit centers in their business, not just one or two, so they’re constantly looking for creative opportunities to do so. And some of those profit centers need to be passive income that is not dependent on their time. In other words they’re not always selling time for money. In addition, the entrepreneur knows how to make the most of ever opportunity to bring in new prospects, convert them to paying clients, and get them to buy repeatedly. That means carefully planning, strategizing, measuring results against expectations and re-adjusting. It means taking calculated risks and learning from the ideas that fail—and there are always ideas that fail.
Once this Mind Set is mastered, small business growth usually explodes. These are the people who achieve a Big Vision for their business and life.
If you find yourself thinking you don’t have the time to put together the plans and strategy you need to achieve this mind set, try thinking about where you’ll be a year or two from now if you don’t. I can tell you where you’ll be—self-employed.
Become obsessed with the potential of your business. Become determined to think like an entrepreneur.
The Entrepreneurial Mind Set - To learn more about this author, visit Janis Pettit's Website.
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Dianne Crampton
Dianne Crampton is an Executive Leadership Coach and Team Building Consultant and creator of the TIGERS team development model. For the past twenty years she has helped leaders and teams achieve goals with high levels of collaboration and teamwork.
Crampton is a published author. Her contribution to Working Together: Diversity As Opportunity was endorsed by Stephen Covey. She has written for trade magazines. Merrill Lynch nominated her business for Inc. Magazine’s regional small business and entrepreneurial awards. Her work with Native Americans was recognized at a United Nations sponsored conference in 1994.
The TIGERS model passed two rigorous validation studies in 1992 and 1994. The TIGERS Survey is able to measure and track team development over time.
Dianne is also the creator and distributor of the TIGERS Team Wheel game. This game helps groups identify behaviors that build collaborative groups and behaviors that cause conflict, morale problems, production failures, and misunderstandings.
For more information, or to subscribe to TigerTracks, a free monthly leadership and team newsletter go to http://www.corevalues.com - Visit Dianne Crampton's Website |
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Janis Pettit
(Visit Janis's Website)
Janis Pettit (SmallBusiness-BigResults.com) is a
successful entrepreneur and highly
regarded small business growth and
marketing expert and coach who has helped
hundreds of small and solo business owners
worldwide reach their profit and personal
goals.
Learn how to make your small business
website a client magnet and receive a free
audio and e-book, 10 Low or No Cost Ways
to Drive Qualified Traffic to Your Small
Business Website at MaximizeYourWebsiteNow.com.
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