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12 Step Business Growth Plan - Click To Read Article
Running a small business requires having the right knowledge and applying self discipline on a daily basis. For this reason I have prepared what I call the "12 Step Business Growth Plan." Like the Alcoholics Anonymous 12 step plan, it is the core of what we need to do to keep us focused on proven management practices. I recommend that my students, listeners and clients print them and post them in their work area to review daily while planning for the next days activities.

Mission Vision Goals - Click To Read Article
Today there is a lot of discussion about vision, mission, and goals. In fact I see many companies investing loads of time, money and effort in coming up with their "mission statement.” Usually this is a few inspiring sentences that are placed on plaques to hang on the wall or printed on the back of business cards or put on the company web site. With few exceptions, this often amounts to a big waste of time!

Year End Tasks
- Click To Read Article
Greetings and happy holidays to all! With the end of the year just around the corner, now is the time to look back at 2005 and evaluate how our business performed. There are five areas in which you should evaluate your performance to make sure that you have all of the knowledge you need to compete in 2006.

Business Planning
- Click To Read Article
Success in business comes as a result of planning. You must have a detailed, written plan that states your ultimate goal, the purpose behind your goal, and each milestone that must be passed in order to reach your destination.

Develop A Marketing Plan
- Click To Read Article
One of the greatest needs of managers of business is to understand and develop marketing programs for their products and services. Business success is based on the ability to build a growing body of satisfied customers. Modern marketing programs are built around the "marketing concept," which directs managers to focus their efforts on identifying and satisfying customer needs - at a profit.

Eagles Wings
- Click To Read Article
We’ve all heard the phrase, "on the wings of eagles." But what does this mean?

Negligent Hiring
- Click To Read Article
Nearly every small business operator dreams of expanding his or her business. This usually entails getting more business, becoming a leader in your market and ultimately hiring more people. Yet in today’s litigious business environment, hiring more team members means exposing yourself to greater risk. Every time we turn around there is another law passed that requires employers to perform greater and greater due diligence with regard to human resource issues.

Strategic Planning
- Click To Read Article
Is your business just a job?

Talk is Cheap
- Click To Read Article
All this talk about working on improving our businesses marketing more effectively and building more valuable, long lasting relationships is nice but it’s all TALK! And like my grandfather used to say, “talk is cheap.”

Plan for the Unexpected
- Click To Read Article
Companies often face unanticipated challenges like these. Do you have a business plan ready to execute next week for an interruption in your supply chain, recession, terrorist attack, sudden drop in the stock marketing, or a spike in oil prices? The best businesses are ready. Many have even profited from events that destroyed or damaged their competition. For companies that want to turn fatal blows into near-fatal blows, they must plan for the unexpected.

Supernatural Promotions
- Click To Read Article
If you want to create buzz, you have to know your customer and how you are reaching them. It is easier to create buzz than you may think. Good buzz begins with a positive customer experience. There is no substitute for exceptional performance.

Big Fish, Small Pond
- Click To Read Article
Target marketing is the process of choosing smaller market segments at which to focus your efforts. It is the process of locating specific groups of prospects that share a common description and needs. Target marketing is a “vertical approach” to increasing your influence and market share. The brands with the most highly focused target audience are usually the most successful.

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About the Author


Mark Deo
(Visit Mark's Website)
The SBA Network is a group of business coaches who provide advice to small business owners and executives in areas related to management, branding, managing change, business planning, corporate culture change and how to effectively motivate your team. Mark Deo is a seasoned business coach who leads a team of experts that focus on achieving your marketing, management, financial, productivity, and technical goals. Mark Deo also hosts the Small Business Hour on 97.1 FM, KLSX in Los Angeles. Please view our on-line library of articles, Teleclinics, audio workshops, learning programs, step-by-step manuals, and information on on-site business coaching. Get ahead of your competitors with executive business coaching and watch your enterprise prosper. If you have additional questions please E-mail the SBA Network.
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