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Networking Doesn't Have To Mean Fried Breakfasts

Written by: Martin Haworth

Article Overview: Networking, to many, means getting up at the crack of dawn, meeting with people who you don't want to buy from, whilst eating a third class fried breakfast. If you're looking to change your job to something you want more, it does not have to be that way. Enter the world of social networking!

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Networking Doesn't Have To Mean Fried Breakfasts

How many people do you know already?

Chances are that if you are past 25 years old, you will know upwards of a thousand people. That's folks you would recognise if they bumped into you in the street. Hey, it might even be several thousand.

If you are looking for a career change, this is an opportunity you can leverage, through the people you know.

The common concept of 'networking' is different. It's a business world in-your-face imposition where you are working against, rather than with the flow.

So why would you go off meeting people that you didn't know, expecting them to do you a favor or two, when you have a bunch of people who already know you well enough?

The basis of all business transactions is trust. And trust is very hard to create if you are meeting people, in however friendly a setting, for a short period of time. Sure, you swap business cards and maybe meet up in the future - and at that point your trust has grown and you can do business.

It takes a lot of work, time and effort to gradually build relationships of trust, which is why so many people trying to sell things network in the 'big-beakfast' sense.

Desperate for the next hit of a new crowd, it's the only way to, as they say, win the 'numbers game'. The more people that go past you, the more likely there is one that will take the bite of the worm you're offering.

As long as there are your sort of fish in the water, of course. What a task - and what a desperate way to try to get more business.

Think of 'networking' in a different way.

Great businesses make the most of the relationships they build over many years, creating repeat business. In fact some need to advertise no more, such is the power of who they are, what they do and the reputation they have built.

How about turning that into a personal value? A 'trademark' of who you are and what makes you different form other friends, family members and acquaintances.

So what are those 'trademarks' that win you the gold star credits and make others want to help you?

Try these:-

- You listen well and pay full attention
- You are more interested in other people than yourself
- You keep promises and do what you say you will
- You are a great friend when others are in need
- You share resources and put the people you know in touch with each other
- You aren't judgemental, but very objective (fact-based) when dealing with others
- You talk less than you listen (see a pattern here!)
- You make time for others when you say you will
- You say 'yes' when you can and 'no' when you can't - and are honest about it
- You are encouraging, enthusiastic, supportive and challenging with those you know

Why do these ways of behavior build your network closely around you? Well, for one thing, when you are much more interested in those around you than you are about you, ironically you become much more attractive. So, not only do people like being around you, they are much more responsive when you need their help.

If you are looking around you for extended networks to push your efforts, then others who like you will do just that - and utilize who they know as well. If you know a thousand people, how many people do those thousand know? And how much use is a thousand thousand people all on your side?

The door you are seeking to open can become a lot easier if you have people who love you, and the way you are, on your side.

And that doesn't involve getting up at 5am every Tuesday morning; force-feeding on a 'heart-attack-special breakfast'; and fending off folks desperately trying to sell you even more business cards.

That's not what you want at all.

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About the Author: Martin Haworth
RSS for Martin's articles - Visit Martin's website

(c) 2010 Martin Haworth is a business and management coach and trainer. He is the author of Super Successful Manager!, an easy to use, step-by-step weekly development program for managers of EVERY skill level and a leadership and management trainer and coach at Coach Train Learn!

Click here to visit Martin's website
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Re: Make Friends...Literally BUILD them! Re: Make Friends...Literally BUILD them! - I agree! Networking is definitely the key word here. What does everyone feel about the different Networking platforms out there? Twitter Facebook LinkedIn what are some others?
Now KFC is rebranding... Now KFC is rebranding... - I love Kentucky Fried Chicken - those 11 herbs and spices. Yum yum. Of course with the interference of the government and trans fat the chicken no longer tastes the same.... but I still like it... But all that's beside the point of this post, which is that in 1991, apparently, Kentucky Fried Chicken changed its name to KFC, and now, 15 years later, they're changing it back, because last year was a down year for them. I'm confused about this, because only yesterday my brother pointed out that the reason they'd changed the name in the first place was because the state of Kentucky was going to charge them a royalty fee for the use of the word Kentucky. I've been unable to verify that... but if its true... perhaps they worked out some kind of deal... I didnt' realize that the state of New York charges non-residents taxes, if they do a portion of their work in that state. For example, when a baseball, football or basketball team comes in to New York to play a team there - the visiting team's players have to pay taxes on the income they earn from that game - to New York. As far as I'm concerned, that's outrageous!!!
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Re: How can a social networking site make serious money? Re: How can a social networking site make serious money? - Hi There, It is quite interesting, that some Social Networking do produce an income. I think testimonials are always a benefit to share. See one below: This Social Network has changed my life! Every night is a Friday night and everyday is a Saturday!! Because of it, I have been able to leave the workforce 10 years early.It has given me back my life. Many of us would like to retire early. I am sure there are many more. The point is of focusing with great determination. The ongoing challenge is to stay focussed and not be sidetracked into a newer scheme or so. Also I have read, during this financial turmoil, more people turn to Social Networking for various reasons.
Re: Make Friends...Literally BUILD them! Re: Make Friends...Literally BUILD them! - [quote="burnsrunner":1zobscwk]I agree! Networking is definitely the key word here. What does everyone feel about the different Networking platforms out there? Twitter Facebook LinkedIn what are some others?[/quote:1zobscwk] I am on Twitter and Linkedin, have not joined Facebook yet as my time is fairly limited and one needs a lot of time to devote to all these various networking platforms. Unless you do this full time (the networking I mean). MichelleJ


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