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Sales Tip – Rock-A-Bye Salesperson, Tell Yourself a Better Bedtime Story
Written by: Patricia WeberArticle Overview: Have you considered your sales results may be directly related to the bedtime stories you tell yourself?
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Sales Tip – Rock-A-Bye Salesperson, Tell Yourself a Better Bedtime Story
On a recent energy clearing telecall, the leader was talking about the bedtime stories we tell ourselves. Energy clearing is important in particular for introverts who sell because how quickly our energy can deplete from all the extroverting that selling requires. But what good is energy clearing and recharging if the bedtime thoughts you have continue to repeat the negative?
What sales results do you want to create? As you begin to drift off, think of positive results just ahead of you. If you are an introvert, reflect on the perfect fit of your systematic marketing plan. If you’re an extrovert, tell yourself about the excitement in your marketing plan. Avoid replaying any lost prospects or lost sales stories.
How are you talking to yourself about sales results? Are you encouraging and uplifting as you drift into sleep? If you are replaying anything like disappointment or discouragement from the day’s events, you set yourself up for more of the same tomorrow. Any negativity in your self-talk or conversation is better served while you are awake and can counter it.
What do you say? The only familiarity you might want in your story would be places you network, marketing activities you like that give you results, just a few things that allow you to participate and be in the story. As an introvert, remind yourself how you have the skill set customers crave: you listen and think before you respond. A real extrovert? Think about your natural networking skills that are paying off.
Do you celebrate and express gratitude as something remotely close to what you want shows up? Recognize possibilities from the little things. Maybe you intend to have five new clients or orders in a particular time. You’re half way there and you have one new client or order. Stop – be grateful and do something that would be celebratory for you.
Your short bedtime story is complete with the results you want, acknowledgment that you are on the track to success, and expression of your gratitude for any small steps toward what you want. As an ending, future pace those sales results: tell yourself the continuation of how you know things are perfect in a few days, a few weeks, even months or years. Now you are clear and charged for just those results you want.
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About the Author: Patricia Weber RSS for Patricia's articles - Visit Patricia's website  Click here to visit Patricia's website   Sales Training Salespeople and Their Refined Communications Sales Training Four Poor Sales Skills Not to Ignore Goals In Life By Your Hindsight Top Salespeople Secret 4 During a Down Economy Invest in Yourself One Word that Can Help With Life Balance |
Related Forum Posts
Re: What I'm reading this weekend - Mar 4, 2011
- Hi Evan,
Thanks for the latest list.
I don't plan to do too much online "reading" this weekend as I'm hoping to keep up the momentum of developing and promoting my upcoming online business podcast service...
However, when not online, I always find time to read books. I'm pleased to report that my "three-books-at-a-time" pattern has organically reestablished itself. I have nearly finished reading all three:
1. Breakfast reading: The Story of Philosophy, by Bryan Magee. (One of those Dorling Kindersley illustrated books, so not too heavy going!!)
2. Tram/train/out & about reading: Renaissance Self Fashioning, by Stephen Greenblatt.
3. Bedtime reading: Saint Joan of Arc, by Vita Sackville West.
Online Sales and Marketing vs Traditional
- Hi Evan,
I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing
Re: Online Sales and Marketing vs Traditional
- [quote="ltrahan":31w9r2iz]Hi Evan,
I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing[/quote:31w9r2iz]
I second the request...
Favorite Christmas Movie
- Hands down- for me it's the original (black & white) version of "Miricle on 34th Street" and I have seen the colorized version, but still prefer to watch the B & W version.
Coming in second is "A Christmas Story" which is set in the 1940's where the little boy wants nothing more than a BB gun for Christmas.
And last, I would say it's a wonderful Life (with Jimmy Stewart).
Top 19 Copywriting books
- 1. Ogilvy on Advertising. David Ogilvy. Wiley.
2. Positioning: The Battle for your Mind. Al Ries and Jack Trout. Warner.
3. The New Positioning. Jack Trout. McGraw-Hill.
4. Tested Advertising Methods. John Caples. Prentice-Hall.
5. How to Make your Advertising Make Money. John Caples. Prentice-Hall.
6. Guerrilla Advertising. Jay Conrad Levinson. Houghton Mifflin.
7. Direct Mail Copy that Sells. Herschell Gordon Lewis. Prentice-Hall.
8. Sales Letters that Sizzle. Herschell Gordon Lewis. NTC Business Books.
9. Herschell Gordon Lewis on the Art of Writing Copy. Herschell Gordon Lewis. Prentice-Hall.
10. Romancing the Brand. David Martin. American Management Association.
11. The Art of Writing Advertising: Conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves. NTC Business Books.
12. Confessions of an Advertising Man. David Ogilvy. NTC Business Books.
13. My Life in Advertising. Claude Hopkins. NTC Business Books.
14. Scientific Advertising. Claude Hopkins. NTC Business Books.
15. How to Become an Advertising Man. James Webb Young. NTC Business Books.
16. The Lasker Story as He Told It. NTC Business Books.
17. Advertising Concept and Copy. George Felton. Prentice Hall.
18. The Copy WorkShop Workbook. Bruce Bendinger. The Copy Workshop.
19. Hey, Whipple, Squeeze This: A Guide to Creating Great Ads. Luke Sullivan. Wiley.
This should keep you busy for at least a year.
Enjoy!
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