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The Top Ten Small Business Startup Success Secrets

The Top Ten Small Business Startup Success Secrets

Achieving small business success is yours for the taking. Turn your passions into small business profits. Small business startups around the world continues to grow exponentially, the success rate has remained fairly consistent. Are you ready to achieve small business success ? So what can you do to ensure lasting success for your small business? Take a look at our top ten small business startup secrets.

1. Market Research. Market research is the first step to starting a business, it is the last step, and it is an ongoing process. Market research tells you not only if you have a viable business idea, it keeps you in touch with your prospects and customers and helps you build your business so that it can continue to grow.

2. Master the Internet. The internet isn’t just a place to do business, though your business will definitely profit with an online presence. The internet is a valuable research tool, communication tool, payment tool, marketing tool and so much more. Master the internet and you will find numerous time saving, money saving, business building tools and resources – guaranteed.

3. Seek outside Advice. You can’t know everything and don’t expect yourself too. You certainly have specialized knowledge and that is your strength. Consult with others about their expert advice to build your business. For example, if you’re a software genius chances are your copywriting skills are not top notch. Gather advice and experience from copywriters who are at the top of their field. Seek legal advice from attorneys you trust and learn about customer service from experts. Gathering expert advice, outside of your area of knowledge, will help eliminate any start-up mistakes and set you ahead of your competition.

4. Follow your heart and passion it is vitally important that you enjoy what you do. Why? Because your passion and enthusiasm will not only carry you through the tough times, it’ll make it easier for you to be motivated to build a successful business and maybe most importantly your enthusiasm will be recognized and rewarded by your customers.

5. Develop a Marketing Mindset. Marketing is one of the areas where many business owners feel unsure of themselves. This uncertainty can lead to ineffective marketing or a complete absence. When business owners understand that marketing is the fuel that drives their business, and that marketing is merely an organized means of communicating with prospects and customers, then a marketing mindset will come naturally. You love your business and you want it to be successful, how are you going to talk with your prospects and let them know you’re there?

6. Make technology your friend. Technology can save hours of your valuable time every single day and when you’re running a business, those hours are worth money – lots and lots of money. Technology can help business owners automate purchasing, shipping, communicating with customers, evaluating data, testing marketing, and so much more.


7. Embrace the power of partnerships. Partnerships can enable business owners to leverage the strengths of others, they enable people to create unique and beneficial businesses, and they can save business owners time and money. For example, a nutritionist and a fitness trainer could combine their expertise to open a business that helps people develop a comprehensive and well rounded business. Another example might be a person with tremendous marketing experience partnering with a very technologically minded business owner to offer products or services.

8. Learn the art of delegation. When you own a small business you’re the CEO, the CFO, the administrative assistant, the customer service team, the research and development, the sales and marketing, the bookkeeper and everything else. It’s impossible to maintain your sanity and run a well oiled and successful business when you’re balancing 100 different responsibilities and tasks. Delegating responsibilities is the key to running an efficient and successful business. After all, as the business owner your time is better spent growing the business, not balancing the books.

9. Be flexible and open to ideas. There are opportunities presented to us every single day. Being able to recognize ideas and opportunities is the key to sustainability in business. If you the same product or service ten years from now, chances are your competition will be light-years ahead of you. Innovation and change will keep your business competitive.

10. Create a Financial Plan (cash flow). Cash flow or lack thereof, is the number one reason businesses fail. In short, they fail to plan how they’re going to get paid and how they’re going to pay their bills. The general rule of thumb is to make sure you invoice as soon as possible and you pay as late as possible. Of course this is a very simple plan and you’ll really need to sit down and evaluate your income and expenses to come up with a plan that works on a long term basis for your company.

Keep these ten small business startup secrets in mind when you’re starting your business and you’re on the right road to being one of the successful few that is around for the long haul.


Robert Moment is an innovative sought-after small business coach and author of Invisible Profits: The Power of Exceptional Customer Service. Robert specializes in teaching entrepreneurs and small business owners how to start a business that profits and grow. Visit http://www.howtostartyoursmallbusiness.com and sign-up for the FREE 7 day Small Business Startup e-course.





The Top Ten Small Business Startup Success Secrets - To learn more about this author, visit Robert Moment's Website.

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Dianne Crampton

Dianne Crampton is an executive leadership coach, team culture consultant, author and president of TIGERS Success Series, Inc. Dianne has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down go here.

Dianne's contribution to the 2010 Pfeiffer Consulting Journal (an imprint of John Wiley and Sons Publishers) entitled TIGERS Hearted Teams is available in November 2009.  Her new book TIGERS Among Us: 5 Winning Business Team Cultures And Why, Three Creeks Publishing will release in March 2010.  To receive publishing discounts, subscribe to the free TigerTracks Newsletter here.

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Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

Cheryl Matthynssens

Cheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur.  Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well.  A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles.  She opened up a small affiliate site - The Balance Guide-  to help others find resources for mental and emotional well being.  Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com

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John Alexander
John has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center.
I look forward to hearing from you! - Visit John Alexander's Website

Linda Richardson
Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website

John Brennan
John Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website

David Barr
David Barr is the President of Venture Opportunities, Inc. David has been a professional business broker/intermediary since 1980 focusing on General Business Brokerage and Mergers and Acquisitions representing client transaction value from $400,000 to $20,000,000. Mr. Barr has handled the sale of over four hundred and fifty companies. David earned a university degree from the State University of New York majoring in economics and business. David holds the Mergers and Acquisition Master Intermediary and the Certified Business Intermediary designations from the International Business Brokers Association. He is also a Senior Business Analyst and a Texas licensed Real Estate Agent. For more information about David and Venture Opportunities, visit www.bizdealmaker.com. - Visit David Barr's Website

Anne Barr
Anne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website


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Robert Moment
(Visit Robert's Website) Robert Moment is a sought-after innovative small business and marketing coach and the author of Invisible Profits: The Power of Exceptional Customer Service and It Only Takes a Moment to Score. Here’s what Millionaire business mastermind, bestselling author , speaker and consultant Brian Tracy(www.briantracy.com) said about Robert’s book , It Only Takes a Moment to Score , “Your ability to quickly build trust and rapport with customers is the key to your success , and the SCORE (Sincerity, Commitment, Openness , Reliability, Execution) System shows you how to do it quickly”. Robert Moment was one of the leading small business experts chosen to write a chapter in the bestselling book , Streetwise Small Business Book of List by author Gene Marks. Robert has interviewed on Entrepreneur Magazine Radio a number of times and other radio shows . As a small business and marketing coach, speaker and author, Mr. Moment’s greatest actual talent is seeing hidden possibilities overlooked assets and underperforming activities and resources – which no one else recognizes.

Robert Moment is a Gold author on EvanCarmichael.com
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