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Making The Shift From Entrepreneur To Business Person



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Guerilla Marketing for Lawyers - By Terri Levine

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Are you an entrepreneur? Are you finding yourself with more ideas than you can handle? Many entrepreneurs report feeling out of focus with their work consuming their lives. They say they are so centered on making money that they often lose perspective in many other areas. Many entrepreneurs even thrive on chaos, finding time devoted to orderliness detracts from the creative process.

You may well be a chaotic entrepreneur, but you can become an entrepreneur who develops into a wise and successful businessperson. You can have a more balanced life. Here are some simple steps for transitioning from entrepreneur to businessperson.

First, instead of working on many ideas or projects, only work on two or three simple projects. Get the focus narrowed down immediately. Instead of consistently starting a new project, slow down. Actually, take a break between one project and the next. Design your business around your life - not your life around your business. Learn to enjoy your life and you will enjoy your business more.

Often, entrepreneurs work very long days. When I get them to focus on spending time enjoying life and actually putting in fewer hours, they are shocked that their productivity is actually increased, not decreased. As the entrepreneur learns to manage themselves better they become more relaxed and their business flows better.

When making the shift to a businessperson, the entrepreneur needs to confide in one or two supportive partners. These support structures will help the entrepreneur to enjoy making money and concentrate less on making lots and lots of money. Making money can be fun and it's also great to sit back and enjoy it. You can't take it to your grave with you and one of your reasons for being in business was to make money so you could enjoy life more - keep reminding yourself.

If you are living on the edge with little or no financial reserves, decide to set up a strong plan to have a one-year reserve established. Not only will this take pressure off you and give you some security, but also it will allow you to enjoy serving your clients rather than trying to win them over or sell them.

As a businessperson, the entrepreneur must be able to release ideas and concepts that aren't working and be profit driven rather than revenue driven. Frequently entrepreneurs come to me with a business that isn't growing or is shrinking. When I coach them, we often find the answer is usually that they are too attached to ideas that need to be set aside and are so caught up in increasing sales and revenue that they are not making the kind of profits they deserve.

So, relax. Do fewer projects and concentrate on making them successful. Take time for yourself and your family. Create balance in your life and enjoy what you have already established. You will find that your business will gain more profits when the business owner is calmer and is willing to put direction and focus on to themselves and their business.


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Home > Business-Coach > Terri Levine > Making The Shift From Entrepreneur To Business Person >

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Guerilla Marketing for Lawyers - By Terri Levine

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About the Author: Terri Levine

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Business mentor Terri Levine specializes in helping entrepreneur-owned businesses achieve record-breaking growth. Based in Philadelphia, Terri is founder and CEO of Comprehensive Coaching U, Inc., The Professional's Coach Training Program. She has been featured on ABC, NBC, CNBC and MSNBC, and in more than 1,500 publications. She is a sought after public speaker and the best-selling author of Sell Without Selling, Coaching Is for Everyone and Stop Managing Start Coaching. Learn more at http://www.TerriLevine.com. Contact Terri at terri@terrilevine.com.

 


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