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Strategic Questions To Ask About Your Business Writing, From Your Strategic Thinking Business Coach
Written by: Glenn EbersoleArticle Overview: Business writing is an art, in my opinion, and good business writing is learned by experience, reading what others write, formal education opportunities, and through the help of coaches, mentors, et al. When we write in our businesses, we are often composing our business communications under some time constraint and that means there is an opportunity for mistakes. Many simple mistakes are made repeatedly and they have a huge impact on the response and your client’s satisfaction. A good word of advice is to develop a list of questions or call it a checklist to use for your business writing. This will help ensure higher quality written business communications. So, with that in mind, Your Strategic Thinking Business Coach offers the following list of ten (10) questions to ask yourself about your business writing endeavors.
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Strategic Questions To Ask About Your Business Writing, From Your Strategic Thinking Business Coach
Business writing is an art, in my opinion, and good business writing is learned by experience, reading what others write, formal education opportunities, and through the help of coaches, mentors, et al. When we write in our businesses, we are often composing our business communications under some time constraint and that means there is an opportunity for mistakes.
The sad thing about the mistakes is that many simple mistakes are made repeatedly and they have a huge impact on the response and your client’s satisfaction. A good word of advice is to develop a list of questions or call it a checklist to use for your business writing. This will help ensure you are accomplishing the goals of your written business communications at a desired level of quality.
So, with that in mind, Your Strategic Thinking Business Coach offers the following list of ten (10) questions to ask yourself about your business writing endeavors.
Question #1: Is your headline using an attention grabbing technique of asking a question or making a bold statement?
Question #2: Have you written with depth versus breadth? In other words, have you written on one specific topic?
Question #3: Have you included verifiable facts and statistics that will grab attention, prove a point or both? And have you included references to the source of those facts & statistics?
Question #4: Are you very focused on writing directly to your target audience? Are you addressing an individual or a group?
Question #5: Are you being mindful of your word count? Are you using any unnecessary words?
Question #6: Are you concluding your sentences with a strong word?
Question #7: Did you read your written communication out load? Did you determine that it flows smoothly when read?
Question #8: Did you use varying lengths of sentences and avoid an overabundance of lengthy sentences?
Question #9: Have you used any of the “readability” tools to check your copy?
Question #10: Did you include a very clear and specific call to action so the reader will know exactly what to do in response to your call to action?
Your Strategic Thinking Business Coach encourages you to develop your business writing skills to the highest possible level. If you would like to learn more about how a strategic thinking business coach can facilitate and guide you in that endeavor, please contact Glenn Ebersole today through his website at www.businesscoach4u.com or by email at jgecoach@aol.com
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About the Author: Glenn Ebersole RSS for Glenn's articles - Visit Glenn's website J. Glenn Ebersole, Jr. is a multi-faceted professional, who is recognized as a visionary, guide and facilitator in the fields of marketing, public relations, management, and engineering. He is the Founder & Chief Executive of the Lancaster, PA based multi-disciplinary & strategic thinking consulting practices, J. G. Ebersole Associates and The Renaissance Group™. He is a Certified Facilitator and business and strategic thinking and planning coach to a diverse list of clients. Also called the "PR Doctor." At J. G. Ebersole Associates and The Renaissance Group™, we offer a unique approach to a wide range of strategic planning, management, marketing, public relations, and communications assignments through our team of independent professionals. We believe that our multi-disciplinary, customized and strategic thinking approach to our clients makes us unique. Click here to visit Glenn's website Does Anybody Really Know What Time It Is In Our Businesses Today A Strategic Look At Email Subject Lines From Your Strategic Thinking Business Coach An 8Step Strategic Marketing Approach For New Business From Former Clients Got Skills Talents Without Positive Results Then Get The Power of Coaching To Achieve Positive Results Ten Recommended Strategic Actions Needed Prior To Starting Your Professional Services Business |
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