Tweet

Ten Major Mistakes To Avoid In Your Web Site Design

Written by: Glenn Ebersole

Article Overview: Business web sites are very effective business tools if they are planned and designed carefully and strategically. Too many times business owners become fascinated with all the “technological gimmicks” and forget about the content and the ease of use of the visitor to the web site. Your Strategic Thinking Business Coach wants to encourage all businesses with web sites to avoid some major mistakes and offers the following list of ten major mistakes to avoid in the design of your web site.

Ten Major Mistakes To Avoid In Your Web Site Design

Business web sites are very effective business tools if they are planned and designed carefully and strategically. Too many times business owners become fascinated with all the “technological gimmicks” and forget about the content and the ease of use of the visitor to the web site. Your Strategic Thinking Business Coach wants to encourage all businesses with web sites to avoid some major mistakes and offers the following list of ten major mistakes to avoid in the design of your web site.

Mistake #1: Overload your web site with too much high tech or glitzy effects so that the visitors will remember your fancy techniques, but miss your real message.

Mistake #2: Use a multitude of different content formats all over your web site, instead of using the same fonts, text sizes, etc.

Mistake #3: Fill up your web site with content that your target audience is not interested in when visiting your site.

Mistake #4: Use all kinds of jargon and technical terms that your web site visitors will not understand so that you frustrate them and cause them to leave your site in a hurry.

Mistake #5: Use words that do not create emotion. People do want to be emotionally attached.

Mistake #6: Avoid the use of highlighting important words and phrases and key words, instead of using different colors, bolding, italics, underlining, etc.

Mistake #7: Become very verbose and use many unnecessary words or phrases to frustrate the visitor to your site and lose their attention too quickly.

Mistake #8: Only present your strongest marketing message or benefit one time instead of repeating it at least three times in different ways and locations.

Mistake #9: Assume every visitor will totally understand your web site message.

Mistake #10: You try to do everything yourself and you do not test different
approaches to your web site design and content.

Your strategic thinking business coach encourages you to fully realize the benefits of business coaching to strategically market and promote your business. If you would like to learn more about how a strategic thinking business coach can facilitate and guide you in that endeavor, please contact Glenn Ebersole today through his website at www.businesscoach4u.com or by email at jgecoach@aol.com

Related Articles
  Top 7 Mistakes In Website Design
  3 mistakes in selecting a right Web Development Company
  Basic Visual Web Design Mistakes to Avoid
  5 Pitfalls to Avoid with Your Website
  Major Crisis don't just happen!

Article Tags:



Related Forum Posts
Re: 365 Foolish Mistakes Smart Managers Make - [quote="litekepr":2v18lglp]This morning's Google Alert held a pleasant surprise. WORTH MENTIONING A List of New Books Compiled by The Management and Government Information Center (MAGIC) Chinn Park Regional Library 703-792-4880Summer 2007 Indicates titles relating to the FISH Philosophy 365 Foolish Mistakes Smart Managers Make Every Day: How and Why to Avoid Them by Shri L. Henkel, 2006 interesting. Is anyone else here familiar with the FISH philosphy? i[/quote:2v18lglp] Congrats on the mention of your book! Hopefully it will drive up sales! For myself, I don't really care for their acronym... MAGIC. Gives people the subtle impression that good things happen at the snap of a finger instead of lots of hard work!
Re: Top Banner Help - [quote:35xjo6uq]Good job on the banners BennyBoy![/quote:35xjo6uq] No probs:) I agree Online Marketing and Publicity Search Engine Optimization - Web Design and Programming Blogging also may be... Web Design Tutorials Looking to Hire - jobs section Interesting Articles / websites
Re: Fashion - Nana, At you choice you may choose to research the fashion industry a bit more. There is obviously a Business side to it as well as a creative side to it. Find out all the types of roles that exist in the industry. Some that come to mind merchandiser, Window dresser, floor plan organizer (someone needs to determine the layout of a retail store to best sell the goods), fashion consultant (Yorkdale mall has fashion consultants that take you around and tell you what looks great on you - you also get a cut from the sales). This is what I've observed from the business side, you may know more. All these roles I've written about will help you grow as a business person and make the contacts in the industry...possible stepping stones. But further more you'll also notice that you need to develop some business acumen possibly tailored to the fashion industry. When I was at Ryerson I knew I wanted to be an entrepreneur someday too. I knew I needed some basic business courses to get a foundation to build from. I was in a Tech/Business Major (I'm sure Fashion has something similar - Fashion/Business Major) and then started to create my own minor. Here are some of the courses I took: Marketing, Law, Entrepreneurial, Management, consulting.. and a few more . Also, I'm sure that within the Fashion Major there are also courses you have to take where you can use your creative side and create designs. Typically within a Major there are focuses you can choose - ask the program coordinator. Your next step is to do some research. 1. Visit Commercial retail outlets like H&M, Banana Republic, or jacob. Tell the Manager your doing some research for University and would like to know what types of Corporate roles exist aside from the roles on the retail floor (like sales associates). If she asks you to elaborate then you can use some of the roles I mentioned above. 2. With this information in hand you can visit the Ryerson Fashion department and inquire with the Program Coordinator on what focus within the Fashion Degree would help you the most. In my program there were 5 different focuses within the Tech/Business program. Just a quick aside. A good friend of mine too has a dream of fashion. he want to create a niche fashion line tailored to skinny men (I can't mention the style). He's in Business school but not in the Fashion program... He's in International Business but all his Minor courses are tailored to running a successful business ... similar to the ones I mentioned above for myself. I have no doubt in my mind he'll make it 'cos his vision is that strong.
Re: what position to request? - Hi Michael, Great suggestion from David, or you could try something around a design consultancy, How about Website Design Consultant, Design and Development Manager, Website Support and Development Manager or maybe Internet Business Development Consultant. Ultimately whatever you are comfortable with and good luck for the future, Mal.
laptop vs. Desktop - I'm not a heavy gamer or graphics person so a Laptop is ideal for me for all the obvious reasons (portability, wireless, work on the go, etc etc) Major downside is the battery power and the cost to replace it - half as much as the cost of the laptop on my current IBM.


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Tweet

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

Tips to Take Control of Credit Card Debt

Leading from Authenticity is a Beautiful Thing

How To Calculate A Minimum Fee For Your Services

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.