How effective is your sales staff? Are they a high performance team, a mediocre performance team or a woefully “underachieving” and blatantly poor performance team? If you have mediocre, underachieving or poor sales people, what are you doing to change that? If your sales staff is not effective, not performing to its potential and is in need of improved performance, Your Strategic Thinking Business Coach offers ten (10) strategic actions to take to change that.
Strategic Action #1: Develop and implement a clearly defined and focused strategic marketing and sales plan for your business. Make sure every member of the sales staff is committed to the plan.
Strategic Action #2: Develop and implement an effective program to develop qualified leads for the sales staff.
Strategic Action #3: Develop and implement a system for accountability of the sales staff. Focus on accountability to improve performance.
Strategic Action #4: Recruit and retain a professional business coach to work with the sales staff to facilitate improvements. Coaching your top performers will help yield the fastest and highest results.
Strategic Action #5: Develop a reporting system that will document the results of the sales staff efforts.
Strategic Action #6: Fire the truly poor performing sales people instead of “pretending not to know” that there will not be any real improvement or change in their performance. Get rid of the agony and the pain of poor performers as soon as possible.
Strategic Action #7: Encourage and promote the strategic use of each individual sales person’s time. Provide coaching and mentoring to help each person understand how to use his or her time in a more strategic manner, which will lead to improved productivity and significant improvements in sales.
Strategic Action #8: Develop a strong sales support system to assist the sales people and make strategic use of today’s technology.
Strategic Action #9: Develop a sound sales management system and make sure that managers have the tools to manage the areas of sales responsibility given to them.
Strategic Action #10: Create and foster an environment of self-motivation.
Your strategic thinking business coach encourages you to fully realize the benefits of business coaching to strategically grow and manage your business. If you would like to learn more about how a strategic thinking business coach can facilitate and guide you in that endeavor, please contact Glenn Ebersole today through his website at www.businesscoach4u.com or by email at jgecoach@aol.com
Ten Strategic Actions To Improve Sales Staff Productivity - To learn more about this author, visit Glenn Ebersole's Website.
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