“Ten Strategic Marketing Actions To Ensure Success In Your New Year, From Your Strategic Thinking Business Coach”

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“Ten Strategic Marketing Actions To Ensure Success In Your New Year, From Your Strategic Thinking Business Coach”
By: J. Glenn Ebersole, Jr., Chief Executive of J. G. Ebersole Associates and The Renaissance Group ™

The beginning of a new calendar or fiscal year is a great time to use those good intentions we have about new beginnings and jump-start our marketing efforts. So, using a strategic thinking approach, here are ten (10) strategic marketing actions to ensure success in your new year.

Strategic Action #1: Clearly define your strategic focus and marketing vision for your business.

Strategic Action #2: Develop an Integrated Marketing Communications Plan that incorporates and integrates key strategies for advertising, marketing and public relations.

Strategic Action #3: Clearly define your target market(s).

Strategic Action #4: Clearly define your marketing objectives and strategies.

Strategic Action #5: Develop a strong positioning statement and compelling message and offer to your target market(s).

Strategic Action #6: Develop an effective contact management system to help achieve Top Of Mind Awareness.

Strategic Action #7: Develop & implement a system to evaluate your marketing efforts.

Strategic Action #8: Incorporate the use of technology into your marketing efforts to be more productive and more effective.

Strategic Action #9: Use the power of referrals as part of your marketing efforts.

Strategic Action #10: Seek advice from a knowledgeable and trusted marketing advisor or consultant.

If you would like to learn more about developing and using strategic marketing techniques and how a strategic thinking business coach can serve as your guide and facilitator to use those techniques, please contact Glenn Ebersole today through his website at www.businesscoach4u.com or by email at jgecoach@aol.com

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Seven Strategic Actions to Deal With Stress At Work From “Your Strategic Thinking Business Coach” - By Glenn Ebersole

About the Author: Glenn Ebersole

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J. Glenn Ebersole, Jr. is a multi-faceted professional, who is recognized as a visionary, guide and facilitator in the fields of marketing, public relations, management, and engineering. He is the Founder & Chief Executive of the Lancaster, PA based multi-disciplinary & strategic thinking consulting practices, J. G. Ebersole Associates and The Renaissance Group™. He is a Certified Facilitator and business and strategic thinking and planning coach to a diverse list of clients. Also called the "PR Doctor." At J. G. Ebersole Associates and The Renaissance Group™, we offer a unique approach to a wide range of strategic planning, management, marketing, public relations, and communications assignments through our team of independent professionals. We believe that our multi-disciplinary, customized and strategic thinking approach to our clients makes us unique.
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