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“Your Strategic Thinking Coach’s List of Ten Key Components of Effective Strategic Alliances”

“Your Strategic Thinking Coach’s List of Ten Key Components of Effective Strategic Alliances”

“Your Strategic Thinking Coach’s List of Ten Key Components of Effective Strategic Alliances”
By: J. Glenn Ebersole, Jr., Chief Executive of J. G. Ebersole Associates and The Renaissance Group ™

Let me start by defining strategic alliance. A strategic alliance is a partnership, a collaborative agreement and/or a relationship between two or more companies or organizations formed to pursue a set of agreed upon goals while remaining independent companies or organizations. Strategic alliances exist in a variety of shapes and sizes and include a wide range of scopes of cooperation levels. Strategic alliances usually are most effective when the entities involved have complementary strengths.

What makes a strategic alliance effective? What are the key components of effective strategic alliances? Your Strategic Thinking Coach researched this and came up with ten (10) key components of effective strategic alliances. Here is my list of ten (10) key components of an effective strategic alliance.

1. A shared vision. The strategic alliance must include strategic thinkers that have developed a shared vision for the strategic alliance, which is larger than each of their individual company visions.
2. Complete trust in one another and an agreement of why they need each other as a strategic alliance partner.
3. Mutual respect for what each partner brings to the strategic alliance.
4. Faith in the belief that the synergy of the strategic alliance will create something bigger and better by working together than by working separately.
5. Accountability through regular reporting of progress and tracking of the agreed upon goals and objectives.
6. Agreement of expectations, timelines, resources, issues of performance, confidentiality, cost sharing, etc. In other words, establish a complete understanding of ground rules for the strategic alliance and put that understanding in writing.
7. Open and continuous communications among all team members of the strategic alliance.
8. Established goals and objectives that are measurable.
9. Commitment to the goals and objectives and to all the team members in the strategic alliance.
10. Added value to each strategic alliance partner’s ability to serve its clients in the marketplace.


The most effective strategic alliances will include all the above components. The power of an effective strategic alliance exceeds the sum of the power of the individual companies or organizations added together when they act outside of a strategic alliance. If you are interested in learning more about these strategic alliance components and how to incorporate these key components to build effective strategic alliances with your company or organization, please contact Glenn Ebersole through his website at www.businesscoach4u.com or email Glenn at jgecoach@aol.com.





Your Strategic Thinking Coachs List of Ten Key Components of Effective Strategic Alliances - To learn more about this author, visit Glenn Ebersole's Website.

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David Acheson
David Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns.  David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website

Joe Dager
Joe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website


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Glenn Ebersole
(Visit Glenn's Website) J. Glenn Ebersole, Jr. is a multi-faceted professional, who is recognized as a visionary, guide and facilitator in the fields of marketing, public relations, management, and engineering. He is the Founder & Chief Executive of the Lancaster, PA based multi-disciplinary & strategic thinking consulting practices, J. G. Ebersole Associates and The Renaissance Group™. He is a Certified Facilitator and business and strategic thinking and planning coach to a diverse list of clients. Also called the "PR Doctor." At J. G. Ebersole Associates and The Renaissance Group™, we offer a unique approach to a wide range of strategic planning, management, marketing, public relations, and communications assignments through our team of independent professionals. We believe that our multi-disciplinary, customized and strategic thinking approach to our clients makes us unique.

Glenn Ebersole is a Platinum author on EvanCarmichael.com
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