It's Time for Zero Based Thinking
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Free PDF Download Does your company have a coherent strategy? - By David Paul Carter |
The moral here is Adapt or Die.
One crucial key to adapting in today's environment is Zero Based Thinking. This principal comes from Brian Tracy, CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations. He speaks to corporate and public audiences on the subjects of Personal and Professional Development - and his Zero Base Thinking Principal.
Zero Based Thinking asks: "Knowing what you know now, what would you do differently, start, or eliminate in your life (or business)?"
Use this question to help address issues about business strategy, employees, new business ventures, existing relationships, existing customer groups, existing investments, existing businesses and much more.
Here is a story from Tracy's blog to further illustrate this principal.
Albert Einstein was teaching at Princeton University and had just administered an exam to an advanced class of physics students. On the way back to his office, the teaching assistant carrying the exams asked him, Dr. Einstein, wasn't this the same exam you gave to this same class last year?"
Dr. Einstein responded,"Yes, it was."
The teaching assistant, in awe of perhaps the greatest physicist of the twentieth century, then asked,"Excuse me for asking, Dr. Einstein. But how could you give the same exam to the same class two years in a row?"
Einstein replied simply,"The answers have changed."
At that time, in the world of physics, with new breakthroughs and new discoveries, the answers were changing at such a rapid rate that the same exam could be given two years in a row and have different answers.
How does this relate to you? The answers in your own life and business are changing more rapidly today than ever before. If someone were to ask, "What was your biggest problem or goal a year ago?" you probably wouldn't even know the answer. The answers have changed so completely.
One characteristic of the most successful people is that they are intensely future-oriented. They refuse to dwell on what has happened and things that cannot be changed. Instead they focus on factors that are under their control and actions they can take to create the kind of future they desire.
Now is the time to focus on how you will adapt your company. The answers and the environment have changed. Use Zero Based Thinking to ask yourself: "Knowing what you know now, what would you do differently, start, or eliminate in your life (or business)?"
Click on this link to download a tool I use with my clients called the Start, Stop, Keep Survey. It can help you exercise Zero Based Thinking and develop strategy. Start with a fresh slate - the past does not equal the future - and begin to create your future the way you want it to be.
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Free PDF Download Does your company have a coherent strategy? - By David Paul Carter |
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About the Author: David Paul Carter RSS for David Paul 's articles - Visit David Paul 's website David Paul Carter LLC is a business consulting and coaching company focused on closely held, family managed and entrepreneurial growth companies confronted with change. We are radically focused on helping you gain strategic clarity about your company’s future, decide on your highest impact growth strategies, and lead with extraordinary impact to implement and execute them effectively achieving growth. I draw on 30+ years of success as an experienced business executive, entrepreneur, strategist, advisor, and dedicated community leader. My background incorporates business consulting (for the past 10 years), entrepreneurial business ownership (2 previous companies), corporate management (senior executive positions within the Thomson Corporation, Wolters Kluwer, and Ziff-Davis Publishing companies) and international business experience (US, Europe and Australasia). Contact me at (215) 732-2230, or email dcarter@davidpaulcarter.com, or visit http://www.davidpaulcarter.com Click here to visit David Paul 's website. Develop Your Business Leadership KnowHow How Can I Increase Referrals Sales Are Probably Down if Youre Doing These Three Things Your Success Requires the Rights Whos Prime Your Marketing Engines |
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