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The Power of Priorities

The Power of Priorities

We often observe that business owners find two things very challenging: Thinking ahead and doing things in order of importance.

Doing these two things makes the difference between success in business and just surviving. Moreover, the same is true for all areas of our lives.

Leadership trainer and author, John Maxwell, says, "Thinking ahead and prioritizing responsibilities marks the major differences between a leader and a follower."

The Pareto Principle
Most people have heard of the Pareto Principle, more commonly known as the 80/20 Rule. Roughly stated this says that in most businesses 80% of your business comes from 20% of your customers. Other examples of the Pareto Principle are:

- Reading: 20% contains 80% of the content
- Job: 20% work gives 80% satisfaction
- Products: 20% of products bring 80% of profits
- Picnic: 20% of the people eat 80% of the food!

Priorities
Therefore... when it comes to your priorities, 20% of your priorities will give you 80% of your production IF you spend your time, energy, money and personnel on the top 20% of your priorities.

Application of the Pareto Principle
Every businessperson needs to understand the Pareto Principle as it applies to the areas of customers, team and leadership.

In the area of customers, it is vital to identify the 20% who account for 80% of your business. These are your "raving fans" and strategies must be put in place to care for them appropriately.

For your team, you must identify the top 20% producers. Spend 80% of your people time with these people to develop them to their full potential.

In leadership, take an honest look at the question "What do I have to do that no one else can do?" Remember a leader can give up everything except final responsibility.

You Decide
You can decide whether you will be reactive or proactive when it comes to the use of your time.

The question is not "Will I be busy?" but "How will I invest my time?" It is not "Will my calendar be full?" but "Who will fill my calendar?" It is not "Will I see people?" but "Who will I see?" Do this and watch your productivity and personal satisfaction rise to new heights!





The Power of Priorities - To learn more about this author, visit David Carter's Website.

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John Power
John Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website

Kim Castle
With nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website

Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

George Ludwig
George Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website

Linda Richardson
Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website


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David Carter
(Visit David's Website) David Carter is the owner of Scramjet Strategies, a business consulting and professional coaching company. David draws on more than 33 years of success as an experienced business executive, entrepreneur, strategist, trusted advisor and dedicated community leader. His career has taken him around the world living and working in the US, New Zealand and the UK. He has held senior executive positions within the Thomson Corporation, Wolters Kluwer, and Ziff-Davis publishing companies. David’s leadership positions have been in large and small organizations. In addition, he successfully founded and developed two businesses: American Trade Exchange, an import and export company, and a PC Systems Development and Training company. These have provided excellent environments to "practice what he teaches." David is the coaching partner of Gazelles International for the Greater Philadelphia MSA, and one of only 80 coaches in the world qualified to teach Mastering the Rockefeller Habits and its One-Page Strategic Plan and "best practices." Contact David at (215) 732-2230, or email him at dcarter@scramjetstrategies.com, or visit www.scramjetstrategies.com.

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