Strategy - How to get what you want
There are three different approaches to getting what you want:
Toddler tantrum, “Realistic” and Strategic.
We have all come across the Toddler tantrum approach. When an individual or a group feel their desires are being thwarted they stamp their feet until someone else sorts it out for them.
This behaviour can be seen in actual toddlers and adult toddlers. Adult Toddlers have a spectrum too, from relatively harmless tantrum throwing divas to terrorists and certain political “leaders”.
The bomb that went off in Mallorca last week illustrates this. Just how does anyone imagine that obliterating two random, innocent, young policemen furthers the cause of independence for a region on the other side of the country?
Apparently this was done to mark the 50th anniversary of this particular Tantrum. But, if an approach fails to achieve it’s stated objective for half a century, it is time to find another approach.
Of course the Toddler does not really have or recognise any other approach, which makes dealing with them quite a challenge. Fundamentally, like all Toddlers, they need to “grow up”. Unfortunately the Toddler approach can also be successful in a selfish and limited kind of way.
The Realist goes entirely the other way. Realists approach say “we need to be realistic” which is code for “we don’t believe we can do it, so we are not even going to try.”
People using the “realistic” approach self edit their lives down to only trying what they know they can achieve.
Luke: “I don’t believe it.”
Yoda: “That - is why you fail”
Realists often feel a sense of superiority over both Toddlers and Strategists. They often see strategists as “unrealistic” which, for them, is the greatest possible insult.
The strategic approach simply asks “how?”
If a business has a target to double revenue in a single year. The Toddler will throw a hissy fit. The Realist will bury their head in their hands and claim that it is not possible. The Strategist will work out what resources will need to be deployed, in which order and how much it will cost. If it ends up costing too much they will look at the plan again and see how it can be made cheaper.
The Strategist will analyse the situation, look at it from every angle, see what resources are required and how they can be accumulated and get on with the job.
It is not a question of “if” a business can be more profitable by being fulfilling to those involved and sustainable, it is a question of “how?”
Strategists are significantly less common than Toddlers and Realists and so will need develop strategies for dealing with both.
In dealing with Toddlers, Strategists need to be strong and never give in to the tantrum, whilst engaging them positively and encouragingly in the non tantrum phases. The Strategist needs to build the Toddlers confidence in their ability to think, negotiate and develop. (In much the same way that parents need to deal with real toddlers).
In dealing with Realists, Strategists need to provide a depressing (for the Strategist) amount of reassuring evidence and detail that will give the Realist the confidence to move forwards. The ambitious Strategist can also coach the Realist into edging beyond their comfort zone and taking a few “risks”.
Strategy How to get what you want - To learn more about this author, visit Neil Crofts's Website.
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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