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Business Model vs Business Plan
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| Guest post by: Jim Muehlhausen |
Article Overview: A business model is not a business plan and a business plan is not a business model. Your business plan documents how you will execute your business model. Your business model is your proprietary methodology used to acquire service and retain your customers.
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Free Download - Competitive Advantage vs. Your Business Model By Jim Muehlhausen |
Business Model vs Business Plan
A business model is not a business plan and a business plan is not a business model. Your business plan documents how you will execute your business model. Your business model is your proprietary methodology used to acquire service and retain your customers.
Most business plans are 50 pages of wasted paper. If your business model is outstanding, skip the business plan. Most business owners spend 5 minutes creating their business model and countless hours documenting the execution of a potentially flawed model. You know the old saying, statistics don't lie, people do. This dynamic tends to lead business owners to write a justification document explaining why what they want to work, will work.
Strong business owners do not need detailed operational plans in order to be successful. There is nothing wrong with an operational plan or thoroughly thinking through your business. However, too much time in business plans is spent justifying and explaining the existing business model. In many cases, the existing business is the problem. All the planning in the world can't fix a flawed model.
Most business models are strong at the business' inception. However, over time, all business models erode. Over a long enough period of time, they begin to fail. Look at Blockbuster Video. Blockbuster had an 80% market share and dominated their industry with an excellent business model. Unfortunately, the world changed and Blockbuster failed to change its business model. All the planning in the world can't save Blockbuster from its flawed business model.
On the other hand, look at IBM. IBM has fundamentally changed its business model several times. IBM has sold office equipment, Big Iron, person computers, IT services, and now Green Consulting. IBM provides a terrific example of how to morph a business model over time.
The bottom line is that most business plans are a waste of time. The CEO and management team spends their time justifying and documenting the current way of doing business. Instead, business owners should focus on morphing their business models. Savvy CEOs don't need a plan to execute a great model.
Article Tags: business model, business model vs busness plan, business plan
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About the Author: Jim Muehlhausen RSS for Jim's articles - Visit Jim's website Jim graduated from Valparaiso University with a B.S. in Accounting, passing the CPA exam while still in college. While subsequently attending the Indiana University School of Law, he became the youngest franchisee in Meineke Discount Muffler history (1987-1991). After successfully selling that business, Jim founded an automotive aftermarket manufacturing concern. During his 9-year tenure, the company achieved recognition from Michael Porter of the Harvard Business School and Inc. Magazine in the IC 100 Fastest Growing Businesses. Mr. Muehlhausen licenses his materials worldwide and is a nationally known business speaker. Over the past eight years, Jim has personally coached hundreds of business owners in more than 3,500 face-to-face coaching sessions and has clients in North America, Europe, Asia, Africa, and the Middle East. The recognition and awards Mr. Muehlhausen's clients have won are too numerous to list, but include: Indiana Blue Chip Award, Ernest & Young Entrepreneur of the Year Finalists, and NAWBO Businesswoman of the Year. He currently serves on the Board of Directors of Now Courier, Inc as well as the Advisory Board of Indiana Business & Modernization Technology Corporation, and Urban Mission YMCA. For several years, Mr. Muehlhausen has served as an adjunct professor of business at the University of Indianapolis teaching Organizational Behavior, Management & Sales Management. Aside from his book "The 51 Fatal Business Errors and How to Avoid Them", Mr. Muehlhausen has been published in various publications including Inc., The Small Business Report, Entrepreneur, the Indianapolis Business Journal, Undercar Digest, Digitrends, http://ceofocus.com and NAICC Journal. Click here to visit Jim's website Assessing a Business Model Business Model vs Business Plan Competitive Advantage vs Your Business Model Excessive Cost Cutting and Your Business Model |
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