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The Power of Personal Marketing

Written by: Gloria Starr

Article Overview: You are the message, package yourself and expand your power of influence.

The Power of Personal Marketing

YOU ARE THE MESSAGE

Are You Packaged to Sell?

Studies show there are three reasons why someone buys you, your product or your services:

YOU APPEAR honest (I feel that I can trust you)

YOU APPEAR knowledgeable (I feel you know what you are doing)

YOU APPEAR sincere I feel you have my vested interest at heart)

Companies spend billions of dollars in advertising and packaging to make their products more desirable by gaining their customer’s attention and confidence and to increase their share of the available market.

People can also be perceived as products. Either you will be bought or the competition will be. Are you packaged to come out the winner?

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Article Tags: Gloria Starr, selling yourself, success



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