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Master Your Game: Leveraging "Who" and "How"

Master Your Game: Leveraging "Who" and "How"

As a leader, you will turbo charge your organization when you shift from a narrow focus on processes and results (what you are doing and the results you need to achieve) to transforming the players in your team (who you need to execute these processes). Leaders with great communication skills have the power to shift people's self-perception and improve their potential. When you understand who your people are and are able to assist them to be brilliant in how they undertake the business processes, success will follow.


Current Practices

Current wisdom and management practices have us almost exclusively focusing on strategy, tactics and business goals - the "what." Many hours are spent in management meetings discussing the what with very little time spent on the who - the people needed to ensure success. In today's ever changing, competitive world of escalating goals, we need to spend more time focusing on the latter.
Jim Collins in Good to Great states that the foremost focus of leadership in great companies is on who not what. By focusing on who, you can determine if you have the right people and if they are in the right positions. Collins also notes that the effectiveness of our people at implementing processes is impacted by not only what they know, but by how they approach new challenges.


The Shift Required

To exceed our goals, we have to be better at how we execute the processes that will allow us to achieve these goals. That means either the processes have to change, or our thinking needs to shift in order to improve our process performance, or both.
If a standard goal for you is to sell 1,000 units and all of a sudden you are challenged to sell 10,000 units, how will you and your team respond? If someone believes that reaching the goal is impossible, then that someone will be right and it will be impossible. However, with good leadership and communications skills you will have an opportunity to coach people and shift their thinking to overcome their personal barriers.

To succeed, you need people who can approach the challenge with big thinking mentality. You need creative thinkers who will tap into all the resources at their disposal in order to come up with new approaches. You need people willing to embrace new ideas, use others as sounding boards and do what has previously not been thought of - people who can envision many options, and to whom the idea of selling 10,000 units is within their realm of possibilities.


Your Role as Leader

Great leaders and managers understand that they need to support and challenge their people. It is necessary to manage and connect with each person as an individual and to understand what inspires and/or holds them back.
To understand who our people are, we need to know:

• what success looks like for them
• what they are passionate about
• what they love to do
• what they fear doing
• whether they have a fear of success
• whether they have a fear of making mistakes
• whether they fear failure
• whether they are uncomfortable when others know more than them
• whether they avoid certain interactions because they don't have all the answers

Because how we approach something is dependent upon several things, including the way we think, our frame of reference, our fears and beliefs; one or more of the above may be hindering you or your people from being brilliant and reaching your goals. By understanding who you are, you can enhance your communications with your people and build a better understanding of what inspires them as individuals. Coaching will assist you to enhance your communication skills and shift your leadership style.

Next month, I will discuss how to support a shift in behaviour in your people by using a simple performance development system.

Success in Leveraging "Who",

Jacque Small





Master Your Game Leveraging Who and How - To learn more about this author, visit Jacque Small's Website.

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Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

David Barr
David Barr is the President of Venture Opportunities, Inc. David has been a professional business broker/intermediary since 1980 focusing on General Business Brokerage and Mergers and Acquisitions representing client transaction value from $400,000 to $20,000,000. Mr. Barr has handled the sale of over four hundred and fifty companies. David earned a university degree from the State University of New York majoring in economics and business. David holds the Mergers and Acquisition Master Intermediary and the Certified Business Intermediary designations from the International Business Brokers Association. He is also a Senior Business Analyst and a Texas licensed Real Estate Agent. For more information about David and Venture Opportunities, visit www.bizdealmaker.com. - Visit David Barr's Website


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Jacque Small
(Visit Jacque's Website) Jacque Small founded Catalyst Business Coaching to assist business owners to have the kind of business (and life!) they desire—a profitable business with flexible time doing work they enjoy. Jacque provides One-on-One Coaching services as well as the team development program called Core ConversationsTM. Jacque knows that to achieve superior business results, it is not good enough for the leader to be the only communicator. It is also critical that team members become competent communicators. Core Conversations works collaboratively with the team leader to build strong trusting relationships among team members. And it provides support and training to increase the operating capacity of the whole team. By attending these programs, Jacque’s clients have discovered that: • Work becomes easier • Work is more fun • It is easier to attract and retain quality people • Productivity and profits increase • Management works fewer hours Jacque has a certificate in Executive Coaching, is a Chartered Financial Analyst and has a Master of Arts in economics and finance. To have the business you truly desire, find out more about Jacque’s services at www.catalystcoach.ca

Jacque Small is a Gold author on EvanCarmichael.com
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