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Visions: Aiming for Your Company's Success

Guest post by: Jacque Small

Article Overview: Great, after reading my previous newsletter - Visions: An Aerial View of Your Ideal Golf Course - you now have a personal vision. Let's move on to creating a compelling vision for your business.

Visions: Aiming for Your Company's Success

Why is it important to have a clear picture of where your company is going?

It matters to your clients and potential clients: What do your customers need and want?
It matters to your employees: What talents do your employees need? How can you help them succeed?
It matters to your investors and stakeholders: Where's the competition going and how profitable is this company?
Your Clients
When your company's direction matches your clients' needs and wants, you have a higher probability of providing their ideal product or service. That makes you a niche strategic partner with your customers. You are specifically addressing their needs. Your product must differentiate you from the competition or you will simply be competing on price.


Your Employees

Knowing where you're going tells you what talent you'll need in order to deliver the best possible product or service. Your customers love to deal with high-quality people who are knowledgeable, enthusiastic and supportive of their needs.

So, how do you attract and retain top-quality people? By providing challenging and rewarding positions that allow the employee to make a difference. When a company's vision and internal communication are clear, its corporate values become more transparent. It is easier for prospective employees to align their personal values with those of the company before joining the organization.

Once you attract the right employees, your next step is to motivate and inspire them.

Compensation, security and success are all motivating factors for your employees. Your ability to retain employees based on compensation is a function of the company's profitability. The more well defined your company's direction, the more likely you'll effectively implement well-defined processes - leading to greater profitability. Only the most profitable companies can use compensation to keep their people.

To inspire your people you need to support them so they feel secure and successful. When your employees know where the company is going and what you clearly expect of them, it gives them a greater sense of confidence and well-being.

By articulating your organization's vision and your personal passion for achieving this vision, you will inspire your employees. Employees who are inspired by a vision will pull together with enthusiasm to achieve a common target, providing them with a huge sense of personal success and it gives them something to celebrate.


Your Bottom Line

A clear corporate vision will also help you determine who you need to be in order to lead your people and support their success. You must be clear about your personal vision and how it relates to the organization. When you have personal clarity, you can speak about the organization with passion. It is your passion that will engage the hearts and minds of your people.

People who are engaged draw on their creativity and collaboratively design and execute highly effective processes. They make customers feel valued and important. Customers who are treated well will buy over and over again, thus contributing to the success and profitability of your company.

As I noted in my last newsletter, "If you can't see it, you can't hit it." That is true not only in golf and for personal visions, but also for corporate visions. To create a highly profitable organization, your well- articulated personal vision must be followed by a well- articulated corporate vision.

This series of articles will show you how to implement a well-defined vision. The first step will be establishing meaningful goals for your organization and processes that will support your people in achieving those goals. Next, you'll learn how teams and individuals can be effective in taking action. Stay tuned to find out how to translate vision into action.

Supporting you to See Success,

Jacque

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Article Tags: business visions, clarity, focus, personal vision, vision



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Re: THE SECRET TO SUCCESS IS ALL IN YOUR HEAD...RIGHT NOW!!! - Success = Thinking (Head) + Heart (Feeling / Interest) + Hand (doing/ action). Success - H3 Robert
Re: Success - I study success intently, and would like to share: Here's two excellent and nearly identical success-formulas from a couple of the world's masters. FIRST FORMULA: 1. Passionate Desire 2. Clear, Definite Purpose 3. Committed Decision 4. Take Action In Faith (Bonus Secret Sauce: 5. Repeat Consistently) I made a video about this, but am not allowed to link it yet. Google "Ryze Success Steps" for it. Oh, and this is Napoleon Hill's (Master Of Success Laws)'s Formula. SECOND FORMULA: 1. Passionate Desire 2. Understand It Is Already Done (Faith) 3. Relax & Allow It To Unfold (Go about your life calmly) This one is courtesy of Abraham-Hicks (inspiration for the movie The Secret). Hope that helps!
Success Strategies - How to get the results you want now? Success Strategies and Action Steps I have used are: The Power of Choice Where you are at this present moment, is exactly perfect from the choices you have made. If you want to be somewhere else, you have to decide clearly what that is (your goal/outcome) and create action steps to achieve this. The Power of Focus The book "The Power of Focus" by Jack Canfield, Mark Victor Hansen and Les Hewitt, is one of my treasures in my Entrepreneur Library. If you focus on what you want versus what you do not want, your conscious and sub-conscious mind will direct attention to this. The movie, What the Bleep, Down the Rabbit Hole, explains this in detail about quantum physics and what we create in our lives. The Power of Commitment This is not about commitment to others. The first step is the commitment, your word, you make to yourself. Accountability and responsibility are additional success strategies and ingredients to creating the success, defined by you, that you want. The commitment to others reflects your integrity, your word and the team you work with. Co-workers, clients, yoru family, friends and community. My Success Acronyn in Success Breakthroughs(c) is: S pecific & self-directed U nlimited opportunities & possibilities C reate powerful outcomes C onsistent measureable results E xperience pwoerful transformation S olution and action-oriented S uccessful habits and outcomes Break Through to Powerful LIfestyle & Performance Choices Moira
Re: Books for the Entrepreneur - Here's one of my most recent books The 100 Absolutely Unbreakable Laws of Business Success By Brian Tracy
Re: What is your age? - Kevin, Success is the best revenge. they are telling the world that been raised by sinlge parent will not determine their success in life


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