Home Features Mastermind Videos About Advertise Blog Network Contact
   

Have A Suggestion?
Toronto Salsa Classes / Toronto Salsa Lessons Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
Have A Suggestion?

Featured Ebook


ebook Famous Entrepreneurs - Modern Empire Builders


Featured Ebook

More Evan Carmichael
More popular articles
- PR Planning - back to basics
Have A Suggestion?

Sales Lessons From Starbucks And Dell

Make Your Business Card Work for You



Make Your Business Card Work for You
   

I expect that many business owners don't even think about it. They get used to handing out their business cards left and right, so that people are able to get in touch with them. They are doing what they are taught and told to do; making contact, keeping their name in front of people. But, have you REALLY looked at your business card? What does it really tell people? Will they have to trigger their memory to figure out what it is that you do?

When given the opportunity to be placing your business card in someone's hands, or in an advertisement, make sure you are making the most of that opportunity.

While the basic information such as your name, company name, phone number, email address and website are essential and of utmost importance, what is even more important is the message within your business card. If you are asking yourself "what message?", then you are not utilizing your business card to its fullest potential.

Too many times I have seen (in print ads) or been handed a business card that fails to tell me exactly what that person does. Just the name of their company, and the title of who they are, is not going to immediately inform me of what they do, let alone catch my attention.

Your business card should be a reflection of your company's motto, slogan and personality. It is an extension of your company and can speak for your company with a visual. Get away from the bland and go for the gusto. You want to make sure that you are doing what you can to stand out from your competitors. Don't make people wonder what it is you do, or what you sell. Give them all the information they need to know, so that with just a glimpse of your card, they will know if you are a company they are interested in contacting. Don't throw good money away on advertising by using your business card if it isn't something that people will stand up and take notice of. By just tossing your company name and contact information out there on a business card, will only do you good if an individual is specifically looking for someone from your company. If you are with a direct sales company that gives you only approved business cards to use, see if you are able to create your own business card that can include your company slogan, or a short blurb that you make up yourself.

Business cards are great to use for many purposes, and an essential part of your business, just make sure that you use them to enrich and help your business.

Make Your Business Card Work for You - To learn more about this author, visit Cyndi Webb's Website.

Like this article? Share it with your friends
[Get Copyright Permissions] E-Mail | Print | More  


Related Articles Related Articles
Cool Customer Clincher
  Today's mail included a card-sized envelope with my name and address handwritten, and a regular stamp, from someone whose name (in the top-left corner) I didn't recognize. Was it a belated Valentine, or what?
Make Your Business Card Work for You
  I expect that many business owners don't even think about it. They get used to handing out their business cards left and right, so that people are able to get in touch with them. They are doing what they are taught ...
The Art of the Business Card
  A few weeks ago I was in Charlotte to make a speech for Network Solutions, and I met Justin Ruckman. He handed me his business card--which I just loved.
Apprentice - What an utter shambles
  Be warned – this posting reveals who has been ‘fired’ from the sixth episode and the rest of the post is only my observation and opinion based upon 60 minutes of edited TV, nothing more.
A Referral Tactic to Quadruple Your Business
  Learn how to get business owners to "refer" your business to all of their employees. It's simple, but brilliant.

Related Forum Posts Related Forum Posts
Free Business ebooks Free Business ebooks
Top 19 Copywriting books Top 19 Copywriting books
Books for Women Entrepreneurs Books for Women Entrepreneurs
My entry My entry
Business Card - State Your Offer! Business Card - State Your Offer!
Another way to get PR Another way to get PR
Biz Plan Competition Biz Plan Competition
Re: Congrats Shri! Re: Congrats Shri!

 
About the Author


Cyndi Webb
(Visit Cyndi's Website)
Cyndi Webb is the Founder of Moms Network - an organization dedicated to the promotion and success of Moms in business. Since 1997 she has worked with thousands of work at home moms in coaching and guiding them in how to help grow their businesses. Over the years Moms Network has evolved to include more than 15 websites offering free resources to moms from all walks of life, the Con necting @ Home print magazine and the annual Celebrating Moms Expo which attracts thousands of moms in the Minneapolis/St. Paul area. Cyndi makes her home in Minnesota with her husband and two children.
Have A Suggestion?

View Author's Blog
Become An Author

View Author's Video
Become An Author

Free Downloads


Cyndi Webb's

Complete
List Of
Business-Coach
Articles

First Name
Last Name
Email
 
If you enjoyed this article, get Cyndi Webb's Complete List of Business-Coach Articles For FREE!
Become An Author