Doing What's Comfortable vs Doing What's Successful
Doing What's Comfortable vs Doing What's Successful
Left to our own devices, most of us will choose to do first whatever is easiest. Nine times out of ten, that task will have the least impact on our success. It’s the way most of us are wired — to spend most of our time in our comfort zones.
But what would happen if we changed that habit?
Successful business people spend 80% of their time on what will have the highest impact on their success. In fact, whenever possible, they delegate everything else. They know how to determine, in any given moment, what action will give them the highest return on their energy right now, and they do that first. It’s a winning habit.
How do you decide what your highest payoff action is?
Well, here’s the thing. You instinctively know… it’s the thing that makes you squirm. It’s the stretch. It’s the task or project that requires you to get centered, focus, take a risk, use your creativity or develop new skills. For example:
- Directly asking a potential client to hire you.
- Doing research on your niche market to determine what’s most important to them.
- Setting revenue projections and creating a marketing funnel to achieve them.
- Creating a product and implementing a leveraged marketing plan to sell it.
- Asking readers to buy your products or services in your ezine.
- Presenting your key message to your target market and following up in a timely way with prospects.
Make your own list. Check each task for that squirm factor — that’s how you know you’ve hit the mark of a high pay off activity that will get you closest to meaningful contact with ideal clients or increase your profit.
If a task is mostly mindless and requires little creativity or confidence – if it feels comfortable, then it’s most likely a low or no pay off activity. Getting caught up in email or administrative tasks are classic examples.
Short Listing
Are you ready to shake things up and get better results from your efforts?
Try this new daily habit:
1. At the end of each day, choose 1 - 3 high payoff actions for the next day.
2. Schedule time at the beginning of the day for those tasks.
3. The next day, after exercise and breakfast, focus exclusively on those high pay off tasks. Don’t even check your email first. Push aside all distractions.
4. At the end of that day, acknowledge your accomplishments.
5. Schedule your short list for the next day.
At the end of one week, notice how much more progress you’ve made. It might be helpful to have a mentor coach hold you accountable and help you adjust focus as needed.
Gradually, over the next few months, shift those no or low payoff activities over to a virtual assistant so that most of every day is spent on high impact efforts. Over time, your comfort zone will expand. You’ll naturally take bigger risks, leap higher and your revenues will show it.
Warning: this new habit will bring you satisfying success!
Doing Whats Comfortable vs Doing Whats Successful - To learn more about this author, visit Rhonda Hess's Website.
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When you’re not coaching clients, how do you spend time on your coaching business?
Left to our own devices, most of us will choose to do first whatever is easiest. Nine times out of ten, that task will have the least impact on our success. It’s the way most of us are wired — to spend most of our time in our comfort zones.
But what would happen if we changed that habit?
Successful business people spend 80% of their time on what will have the highest impact on their success. In fact, whenever possible, they delegate everything else. They know how to determine, in any given moment, what action will give them the highest return on their energy right now, and they do that first. It’s a winning habit.
How do you decide what your highest payoff action is?
Well, here’s the thing. You instinctively know… it’s the thing that makes you squirm. It’s the stretch. It’s the task or project that requires you to get centered, focus, take a risk, use your creativity or develop new skills. For example:
- Directly asking a potential client to hire you.
- Doing research on your niche market to determine what’s most important to them.
- Setting revenue projections and creating a marketing funnel to achieve them.
- Creating a product and implementing a leveraged marketing plan to sell it.
- Asking readers to buy your products or services in your ezine.
- Presenting your key message to your target market and following up in a timely way with prospects.
Make your own list. Check each task for that squirm factor — that’s how you know you’ve hit the mark of a high pay off activity that will get you closest to meaningful contact with ideal clients or increase your profit.
If a task is mostly mindless and requires little creativity or confidence – if it feels comfortable, then it’s most likely a low or no pay off activity. Getting caught up in email or administrative tasks are classic examples.
Short Listing
Are you ready to shake things up and get better results from your efforts?
Try this new daily habit:
1. At the end of each day, choose 1 - 3 high payoff actions for the next day.
2. Schedule time at the beginning of the day for those tasks.
3. The next day, after exercise and breakfast, focus exclusively on those high pay off tasks. Don’t even check your email first. Push aside all distractions.
4. At the end of that day, acknowledge your accomplishments.
5. Schedule your short list for the next day.
At the end of one week, notice how much more progress you’ve made. It might be helpful to have a mentor coach hold you accountable and help you adjust focus as needed.
Gradually, over the next few months, shift those no or low payoff activities over to a virtual assistant so that most of every day is spent on high impact efforts. Over time, your comfort zone will expand. You’ll naturally take bigger risks, leap higher and your revenues will show it.
Warning: this new habit will bring you satisfying success!
Doing Whats Comfortable vs Doing Whats Successful - To learn more about this author, visit Rhonda Hess's Website.
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Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
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Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
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Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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