Making Your Website Work for You
Making Your Website Work for You
Have you been putting off creating your website?
Many coaches say:
- I don’t know how to begin.
- I don’t know what to write.
- I don’t know how to capture leads.
The natural thing is to look at what everyone else does. Some websites seem very impressive and imply vast credentials. Don’t let this rattle you! When you have all the right ingredients on your site with your authentic language, you’ll look good to your prospects too!
Unfortunately, most coaches’ websites are poor examples of a working website. What’s missing?
- A target market.
(Distinguish yourself from all the other coaches.)
- A compelling message.
(Speak to your client’s top challenges — what causes them pain.)
- Specifc benefits clients will reap from coaching services.
(Your answer to their pain.)
- A well designed mechanism for capturing leads.
(Recruit every visitor as a prospect with a sign up for a valuable freebie.)
- Evocative streamlined text.
(Studies show people read only 10% of text.)
- Only essential links to other sites.
(Don’t send your visitors away from you.)
Looking at other coaches’ websites can actually lead you far astray of what will work for you.
When I was creating my first coaching website I looked for a step by step guide to break the project down into easy segments. I wanted some easy ways to generate leads. I wanted to write dynamic content. And I wanted tips to manage my web designer. But the guide I was looking for didn’t exist then.
That’s why I created Working Websites for Coaches to help you:
1. Legitimize your business.
2. Build credibility with your target market.
3. Generate leads through your ezine (an electronic newsletter).
4. Advertise your events and register participants.
5. Sell your intellectual property online.
6. Build global visibility with your target market.
7. Pre-qualify prospects into ideal clients.
Coaches who have used Working Websites for Coaches say it:
“Far outstrips similar resources.”
“Provided me with insightful industry-specific marketing savvy.”
“Gave me focus and confidence to launch my business on the web.”
Will Craig, Founder of Coach Training Alliance calls Working Websites for Coaches:
The most thorough and realistic Web strategy for coaches that’s ever been done. The attention to detail and simple step-by-step instructions make this an essential guide for any coach wanting to increase their visibility and credibility.
Let Working Websites for Coaches guide you in how to:
1. Write compelling content to pre-qualify and enroll your ideal clients.
2. Include the "1" most important aspect of your site — the sign up.
3. Lay out the pages that are critical for your success.
4. Create an expandable site that’s easy to maintain.
5. Prepare for and manage your web designer.
Why wait to have a working website?
Get Working Websites for Coaches and have your new website done in just a few weeks!
Making Your Website Work for You - To learn more about this author, visit Rhonda Hess's Website.
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Once you’ve decided on a niche market, the next best step to building your six-figure coaching business is to develop your website.
Have you been putting off creating your website?
Many coaches say:
- I don’t know how to begin.
- I don’t know what to write.
- I don’t know how to capture leads.
The natural thing is to look at what everyone else does. Some websites seem very impressive and imply vast credentials. Don’t let this rattle you! When you have all the right ingredients on your site with your authentic language, you’ll look good to your prospects too!
Unfortunately, most coaches’ websites are poor examples of a working website. What’s missing?
- A target market.
(Distinguish yourself from all the other coaches.)
- A compelling message.
(Speak to your client’s top challenges — what causes them pain.)
- Specifc benefits clients will reap from coaching services.
(Your answer to their pain.)
- A well designed mechanism for capturing leads.
(Recruit every visitor as a prospect with a sign up for a valuable freebie.)
- Evocative streamlined text.
(Studies show people read only 10% of text.)
- Only essential links to other sites.
(Don’t send your visitors away from you.)
Looking at other coaches’ websites can actually lead you far astray of what will work for you.
When I was creating my first coaching website I looked for a step by step guide to break the project down into easy segments. I wanted some easy ways to generate leads. I wanted to write dynamic content. And I wanted tips to manage my web designer. But the guide I was looking for didn’t exist then.
That’s why I created Working Websites for Coaches to help you:
1. Legitimize your business.
2. Build credibility with your target market.
3. Generate leads through your ezine (an electronic newsletter).
4. Advertise your events and register participants.
5. Sell your intellectual property online.
6. Build global visibility with your target market.
7. Pre-qualify prospects into ideal clients.
Coaches who have used Working Websites for Coaches say it:
“Far outstrips similar resources.”
“Provided me with insightful industry-specific marketing savvy.”
“Gave me focus and confidence to launch my business on the web.”
Will Craig, Founder of Coach Training Alliance calls Working Websites for Coaches:
The most thorough and realistic Web strategy for coaches that’s ever been done. The attention to detail and simple step-by-step instructions make this an essential guide for any coach wanting to increase their visibility and credibility.
Let Working Websites for Coaches guide you in how to:
1. Write compelling content to pre-qualify and enroll your ideal clients.
2. Include the "1" most important aspect of your site — the sign up.
3. Lay out the pages that are critical for your success.
4. Create an expandable site that’s easy to maintain.
5. Prepare for and manage your web designer.
Why wait to have a working website?
Get Working Websites for Coaches and have your new website done in just a few weeks!
Making Your Website Work for You - To learn more about this author, visit Rhonda Hess's Website.
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Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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Cheryl MatthynssensCheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur. Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well. A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles. She opened up a small affiliate site - The Balance Guide- to help others find resources for mental and emotional well being. Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com - Visit Cheryl Matthynssens's Website |
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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Casey GollanCasey Gollan, Business Coaching & Mentoring Programs. Add $1 Million to $10 Million in the next 1 to 3 years. Since 1996 Casey has to added hundreds of millions of dollars to businesses. Watch a free video see client results Business Coaching website. - Visit Casey Gollan's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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Joe DagerJoe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website |
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Jay Kubassek(Jay's Full Bio: EvanCarmichael.com/jaykubassek) In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.
As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)
Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. Jay resides in NYC with his wife Jamie, son Milo and dog Cooper. Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website |
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