Tweet

The Loneliness of the Home-based Business Person

Written by: Chellie Campbell

Article Overview: If you are in business for yourself and working from home, you are likely to get lonely sometimes. You have no office cohorts, no company cafeteria, no water-cooler or lunchroom to hang out in and chat with folks to ease a stressful day. The evil temptations arise then...

The Loneliness of the Home-based Business Person

If you are in business for yourself and working from home, you are likely to get lonely sometimes. You have no office cohorts, no company cafeteria, no water-cooler or lunchroom to hang out in and chat with folks to ease a stressful day. The evil temptations arise then: somehow the refrigerator door opens of its own accord and ice cream jumps out into your bowl as if by magic. The television or radio clicks on (by itself) and that talk show is just so interesting today, and look! It’s about people in home-based businesses, too, so you convince yourself it’s work-related. Or you get lost in research, i.e., surfing the web…ahhh, and where did the day go? I’ve been so busy! (How come I didn’t make any money?)
The answer to this problem is to join a networking group. Otherwise known as “relationship marketing”, networking at its best is fun, meeting good friends over a good meal and referring business to each other wherever possible. It is a support group of like-minded business people who cheer each other on to ever-greater successes. When everyone in the group is focused on finding referrals for everyone else in the group, the result is lots of business for everyone! And when you know you’re going to have your networking get-together sometime soon, it’s easier to stay focused on your work.
I’ve been a member of a networking group for eighteen years. (It’s very funny when I’m at a meeting and mention this fact—someone always comes over to me, wide-eyed and asks, “So is it working for you?” Duh.)
The simple fact is networking works if you work it. You can’t just go to one meeting every other month, give three people your business card, and wait for the phone to ring. If you’re in business for yourself, you have to make the phone ring in other people’s offices. The best way to make a networking group work for you is to remember these three simple principles:
1. Visibility: You’ve got to make a commitment of time and energy—pick a group, a regular meeting schedule, and show up consistently. People begin to develop trust in you when you are a regular attendee of a meeting. It takes some time for this to happen, so don’t quit before you’ve given it a full year of consistent effort. When people just show up a few times and then stop coming, I refer to them as “smash & grabbers” like the burglars who smash a window, grab all they can in a few short minutes, and then disappear. I want to do business with people I’m going to see again next Tuesday.
2. Credibility: Do a good job, honestly and with integrity. Be professional, always return phone calls, be on time, keep your word. If you can, join a committee, work on the board of directors, become an officer. That will increase your visibility and at the same time people will see you are a contributor to the success of the organization (not only am I going to see you next Tuesday, but I’m going to see you being a leader—bigtime credibility.) Look for the opportunity to refer business to as many other people in the group as possible. Call people and ask them what kind of clients are they looking for? What goes around comes around—if someone were referring a lot of business your way, wouldn’t you be on the lookout to return the favor as soon as possible?
3. Likeability: People do business with people they like. Not everyone in every group is going to be your best friend, but you can reach out, shake someone’s hand, and smile. Remember this is your opportunity to greet old friends and meet new ones. The temptation will be strong to find a few buddies and sit with them every meeting. Don’t do it! Pretend you are the hostess of the meeting and welcome the newcomer into your group. Do some positive affirmations and talk yourself up into good, friendly energy. Leave your complaints at home. Then I’ll look forward to seeing you on Tuesday!

If you follow these instructions, you’ll have so many new friendships, clients, and referrals, you won’t remember what loneliness was like. And there’s a side benefit—you’ll make a lot of money, too. Just remember it’s not net-sit, it’s not net-eat—it’s net-work!
So, what are you doing next Tuesday?

www.chellie.com

Related Articles
  Homebased Business Opportunities
  Combating Loneliness While Working From Home
  Do You Isolate?
  Healing Love and Approval Addiction
  Are You and Your Partner Hurting Each Other?

Article Tags: ahhh, business card, cohorts, company cafeteria, good friends, home based businesses, lunchroom, minded business, networking group, networking works, own accord, radio clicks, refrigerator, relationship marketing, simple fact, support group, talk show, temptations, water cooler, working from home



Related Forum Posts
My entry - 1. The Best Business Books Ever: The 100 Most Influential Business Books You'll Never Have Time to Read - this is a fascinating book about the history of Business theory, and I'd recommend it to anybody. 2. The Big Book of Small Business: You Don't Have to Run Your Business by the Seat of Your Pants, by Tom Gegax. Ditto. 3. PADI: The Business of Diving Book Okay, so this book won't be of use to anyone who doesn't want to start a scuba store, but I did, and this book was of course invaluable to me in reaching that goal.
Respect?!? - Hi there, A successful business depends on ongoing series of transactions. This inlvolves people. To what extend is respect important? When one thinks of himself alone, like me, me and me, how can respect become real? How many types of respect can we come up with? I think of a few: Respect of disagreement can be one. Then there is Respect of the Customer. Respect of position. Respect of 'Older Person'. By the same token, Respect of the 'Younger ones'. etc..... Has anybody got any other ideas on this subject. Kindest Regards Beat "Unlock People's Potentials!"
Exclusive: Interview with Results - Hi Forum Members, I'm helping start up a Business Coaching and Consulting company here in Toronto, Ontario, Canada (a Subsidiary of RSC Business in Los Angeles). As a Research and Development Intern I am required to practice my listening and interview skills by surveying Small and Medium Businesses on thier Business. This Survey is designed by RSC Business to also assist the Business being interviewed more insight into their own business. I am looking to interview about 30 businesses across North America over the span of 3 months. At the end of these interviews I will be publishing a report of the results and they will be made available for free to the Interviewees. The Report data will include responses from a minimum of 100 interviews. I would like to extend this opportunity to members of the Forum. If you would like to have this short 20-30 minute interview conducted on your Business and you reside in North America please send me an email or PM. Please contact me at andy[at]jvprosperity[dot]com to arrange our interview and to get free access to the results when they are published.
Re: HOw to market a B2B consulting company - [quote="zohahunt77":428owzbi]Hi, I was wondering if anyone can tell me the difference between B2B and B2C. I don’t know about b2b marketing but I have done marketing so know things about it. I will suggest you to take online services which will spread your business all over web network. Online marketing is the best way to market any business.[/quote:428owzbi] B2B = Business to Business - You are marketing to other businesses. B2C = Business to Consumer - You are marketing to consumers.
English teachers learn Japanese as Interns - Yasunori, what about the many students that leave N. America to teach English in Japan. They may want to learn Japanese (maybe Business Japanese is a bit different) and the Japanese Business Culture.


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Tweet

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

Join Conversations Politely, Part 1

10 Steps to Excelling at Franchise Sales

Work Life Balance: Adding White Space

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.