Most businesses have clear, written business plans, but it is amazing that so many professionals and entrepreneurs neglect this vital task.
The following is an example of the contrast between two professionals who have great skills and a desire to do well (make money) by providing superb service to their clients. Both have earned solid reputations in their field, and both understand that their professional "practice" is really a business and must be run as such.
The difference is that one has a plan, and the other does not. The results could not be more dramatic.
One knows the market, and has a plan, a budget and a time-line to contact prospects once a month for 12 consecutive months. The other does not. One has a variety of price points and a "funnel" so new or hesitant prospects can sample the work with minimal risk. They offer a money-back guarantee. The other client has none of this. They offer their services at their hourly rate, take it or leave it.
One has already scheduled personal time off throughout 2005, and it is marked on calendar in their office. This client also has a written budget for new equipment, up-grading their office, and
hiring people to help with over-flow work. The other client has a "budget in my head, sort of", but nothing in writing.
Which client has created the best conditions for success? Which client is likely to make more money, attract more business, have more time off, less anxiety, and more satisfaction at the end of
the year?
Create and use a written business plan. It's your road-map to success.
What's In A Plan - To learn more about this author, visit Rodger Blaker's Website.
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Dr. John Oda
John Oda Ph.D NLP is a business peak performance expert, an author, and speaker frequently called upon to provide corporate training, workshops and seminars for many companies in the United States. He is an expert in coaching sales and business professionals in overcoming the behaviors and obstacles that may impede their sales results and affect their bottom line. Since 1995, John has created a speaking bureau such topics, which include: time management, sales training, human diversity, leadership programs and etc. He provides companies with a strategic plan to increase their bottom line by over 25 percent yearly. - Visit Dr. John Oda's Website |
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The Evan Elite Authors program is currently in beta phase. For details please contact us.
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Rodger Blaker
(Visit Rodger's Website)
Rodger Blaker Coaching LLC
Phone: 214-485-2238
www.rodgerbla
ker.com
Rodg
er@rodgerblaker.com
Rodger is a Professional Certified Coach
who is an expert at creating positive
change in business behavior, working with
solopreneurs and small business owners.
Through a proven coaching process, Rodger
helps very busy, successful leaders to
slow down, reflect, and map out critical
changes they need to make to significantly
grow their business and improve
personally.
Before opening his coaching business,
Rodger spent 25 years working for fortune
500 companies where he gained valuable
leadership experience by working with
senior and executive management as a
senior project manager.
Rodger is a graduate of the CoachU
Certified Graduate Coaching Program and he
is a member of the International Coaching
Federation where he earned his certificate
as a Professional Certified Coach. He is a
member of the ICF North Texas chapter
where he holds the position of Treasurer.
Rodger also holds a certification as a
Project Management Professional or PMP.
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