Good websites!
 |
Free Download - Good websites! By Paul Furlong |
One very common mistake made by many website design businesses is to give you a website that is far too busy & confusing. What is your website for ....? It's actually an ad for your services & products right? Now depending (like every marketing campaign) how well that ad is written is how much response you will get & how well that ad will work for you! Now most website companies started out as graphic designers (& that's fine) however there is a big difference from graphic design to actual marketing. What do we really want a piece of art or a marketing campaign that sells. Well in actual fact it probably is ok to combine a little of the artistic however if you were to choose between a masterpiece of art that gets little response in actual sales & enquiries or one that looks simple but works well for you getting the phone ringing & emails coming in with enquiries & sales. Which one would be more beneficial to your business? The latter obviously right?....YES!!!! Now many websites have too much happening, to much movement & distractions. You need to lead the potential customer simply & directly to the information or picture (in fact both) that attracts their attention as to the subject that they searched. That means your landing page needs to have powerful & clear headlines & pics leading them straight to the area that they want to know about. You also need to have clearly displayed ON EVERY PAGE a contact us button & your phone number in site always.
As far as headlines... a smart ad (website) will have powerful headline that attracts the interest of the person the moment they land on your website along with a picture that speaks a thousand words. To then get their attention & keep them interested a value offer or coupon, discount deal is very useful in getting a response & leading them to take action with you!!
More to come.
Good websites - To learn more about this author, visit Paul Furlong's Website.
Like this article? Share it with your friends
| Article Tags: |
 | |
 |
No article feedback found. |
| |
Leave Your Feedback |
 | |
| |||
Kalena JordanKalena Jordan is the search industry’s first agony aunt, here to answer your tricky questions about search engines. Kalena is Co-Founder and Director of Studies at Search Engine College, an online training institution offering instructor-led short courses and downloadable self-study courses in Search Engine Optimization and other Search Engine Marketing subjects. She’s been marketing websites online since 1996 and blogging about search since 2002. For her full bio, view Kalena’s Linked In Profile. When not working, Kalena likes to go geocaching, hiking or fishing. She also plays a mean darabuka. - Visit Kalena Jordan's Website |
|||
|
To learn more about the Evan Elite Author Program please contact us. | |||
 | |
|  |
Subscribe to Paul's articles
 | |
|
|  |
 | |
|
| |
 | |||||||
|
 | ||
 |
||
 |
||
 |
||
| ||
 |
| Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details. |
|
|
 |
| Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media |
|
|
 |
|
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
|
|
|
 Learn From Success SEO Today EQ SUCCESS STORIES Caprino Career Path Assessment Human Potential Institute |
|
 | ||
 |
Top 50 Raising Capital Blogs
Top Blogs To Watch In 2008 | |
 |
The Top 10 GTD Times Posts
Best Posts for Productivity | |
| ||
 | ||||
| ||||
|
 | ||||
| ||||
|
|
 | ||||
| ||||
|
 | ||||
| ||||
|
|
|
||||||||||||
 |
|
|
|
 | ||||||||||
|
| ||||||||||
|
|
||||||||||