10 Golden rules to survive the Global Crisis
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Free PDF Download Purpose (with a big 'P')... Chapter 1 from "The Ten Truths for Raising a Healthy Bouncy Business" - By Roland Hanekroot |
Global crisis.....Local Bonanza
10 Golden rules to survive the Global Crisis
Roland Hanekroot New Perspectives Business Coaching
Ominous Clouds gather on the Horizon, the talk is of Doom and Gloom, an enormous Storm is heading this way, and one thing seems quite certain... there are no certainties for the coming year in small business.
Anyone can make money and have a successful business during the good times, but now that the rug has been pulled out from under us, courtesy of the insane behaviour of large institutions around the world... You are about to find out how good your business really is.
The Paddlers
In any financial storm there are lots of shipwrecks, but you will always see three groups of people during and after the storm:
1) Those who freeze and drown
2) Those who cling on to a piece of flotsam hoping they will be rescuedAnd then there are those who go looking for the upturned rowing boat, manage to right it, find something to bail the water out with and paddle to shore
3) by themselves.
Who do you want to be?
The paddlers don’t just survive; when the sun comes out again they are the fittest, the healthiest and they may even have gained strength through the ordeal. The paddlers are best able to take advantage of the new opportunities when they arrive back on shore.
Long term successful businesses have usually come through several storms, not by clinging on and hoping for the lifesavers to arrive, but by making it happen themselves.
How do you get to be one of the strong survivors?
These are 10 Golden Rules to ensure you come through the storm as one of the paddlers:
1) Get very very clear on what your Core Business is, and what your competitive advantage is... and focus on it... totally.
2) Slash overheads, slash debt, wherever you can.... Cash is king
3) Collect, collect, collect and collect some more... Cash is king
4) Ruthlessly Cut away the dead wood, the hangers-on, the time servers... but…
5) Really generously and personally look after the people you want to have with you when the storm clears.
6) Make it as easy as possible for your favourite Customers to continue to support you (that doesn’t mean grovelling by the way!)
7) Be on the lookout for Opportunities to expand after the storm... there will be plenty of competitors who are dying for a helping hand.... give it to them... it is the right thing to do and there is nothing wrong with building up your stock of favours.
8) Don’t panic... take your time... assess calmly... negotiate.... everyone is going through the same storm.
9) Plan for the future, Planning is key.
10) And finally... don’t try and do it all by yourself...now is the time to get all the support you can get... Now is the best time to talk to your accountants, your mentors and to get a business coach by your side.
Please contact me to arrange a valuable free consultation about how to prepare for the heavy weather ahead, and how to ensure that you will be one of the Paddlers.
Roland Hanekroot New Perspectives Business Coaching
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Free PDF Download Purpose (with a big 'P')... Chapter 1 from "The Ten Truths for Raising a Healthy Bouncy Business" - By Roland Hanekroot |
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About the Author: Roland Hanekroot Make more money, find more time, have more fun in your business now! I work with you to achieve your business dreams and goals and to help you build a Remarkable Business. I offer a variety of programs aimed at Small to Medium sized businesses: I run these programs continuously throughout the year. Some of my other activities, supporting SMEs include: The author of two acclaimed business books: (read more about the books here: http://www.thetentruths.com.au) The owner and the community manager of the highly popular LinkedIn group: Small Business Masterminds. Home of the many lively discussions with its 700 + passionate members. Director/consultant of the most successful BNI region in the country, "BNI Sydney CBD South" Member and part of the leadership team of the biggest and most successful BNI group in the country: "BNI All About Business, Australia's most trusted business community" The owner and founder of The Institute of Small Business Coaching "We've had a threefold increase in business in 6 months" John Mulligan, l'Amour Catering I have worked with close to 100 business owners in The Small Business Bootcamp and they achieved amazing results and are building Remarkable Businesses. Now it is time for your business! Small Business Coach | Mentor | Advice | Guidance | Planning | Growth | Training | Development Specialties Email me at Roland@newperspectives.com.au or call me on 0404490012 now to book a complimentary spot on Small Business Mastermind Workshops. The workshop is $99 and it is a component of the successful The Small Business Bootcamp. In the workshops you get to learn about 'The Ten Truths for Raising a Healthy Bouncy Business" and how to implement them in your business This is a one-off introductory offer to experience what the The Small Business Bootcamp is all about. Click here to visit Roland's website.  
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