Success Through Your Spirit - The Golden Six-Figure Formula (Part 5 of 7)
The Power of Spirit-Mind Intention: Attract Your Key Clients
Joyful Greetings from Sharon Wilson! Welcome to Day Five of Success Through Your Spirit.
· Create your ideal successful business
· Attract the people and experiences that will be part of your success.
· Help others become successful.
As we do with all of our programs, let's take a moment and really connect with our inner guidance. Take a deep breath in and feel a sense of connection with those people who are vibrationally calling to you now. I really do believe that you're connecting at a deeper, energetic level with the people out there who want what you have, and so, now, feel a sense of the magnetic energy coming out from your heart, which is that place of serving.
Feel that energy coming out from your heart and reaching out, and touching those people at their heart level – at their soul level – at a level that will touch them – to allow them to find the products and the services that you offer so that there really is this win-win experience.
And in the Coaching From Spirit Community now, let's really feel that energy amplified among all of us. Take a deep breath in and feel the energy amplified, as we send this energy out, to magnetize to us those people who are our ideal clients, who are a wonderful vibrational match to joy and ease and flow and prosperity, and who are really a match to the essences of how we want to serve, and how we want to be served. So let's feel that now really energetically – that we're magnetically drawing people to us.
My intention for you today is to really serve you in the highest possible way: To allow that connection--that energetic activation--to occur, so that you can create an image of your ideal client, and attract one after another ideal client to you as your business grows in success.
Now, let’s talk about Selling Experience!
· Would you like to have a better selling process?
· Would you like better results?
· Would you like to avoid having to sell at all?
GETTING IN TOUCH WITH YOUR SELLING EXPERIENCE
Let's begin today by centering our thoughts around the selling experience:
First, take a moment to get in touch with what you DON'T want in a selling experience. What don't you want, and how don't you want to feel?
Now, list a few qualities you DO want in the selling experience. How do you want to feel? How do you want the other person to feel?
I'm going to make a bold statement:
If 8 out of 10 people you talk to are NOT hiring you, something is probably out of alignment somewhere in your selling process.
Now, 8 out of 10 is a pretty high ratio by most standards. How is it possible to have such high expectations?
Let's turn the question around: Why is our expectation more commonly 1 out of 10? The answer may be that we often go into a prospect call without a clear intention of the type of client we are seeking, and without a clear idea of how we like to work. Our resulting experience is a closing ratio somewhere in the basement!
Because we are not acting out of a sense of what is natural and best for us, we do not tend to seek what is natural and best for the prospect. No wonder they can't wait for their conversation with us to end. Chances are that those qualities from your list (above) that you want in a selling experience are absent.
A new definition of selling:
Selling occurs when there is a vibrational match where it feels as if you are the answer to my prayer, and I am the answer to your prayer. The experience feels good, joyful, and fun. That is what your selling process needs to feel like: Fun and easy. You will find that when this is true, the sale is closed 8 out of 10 times.
How do you create that vibrational match? The vibrational match is most likely to occur when you are working with the kind of person you want to work with in the way that is most natural for you to work. It's more similar to dating than it is to making product/service presentations!
The first order of business here is to get clear on WHO you want to work with. The key is to surround yourself with people who represent your intended beliefs. Begin by drawing the profile of the client who has beliefs that resonate with the beliefs you intend for yourself. Take time to formulate a clear picture in your mind.
Once you have a clear intention of the kind of client you would like to attract, ask this next question: HOW do you like to work?
This is so different from a more common strategy where we are taught to copy the approach of someone else.
Instead of looking outside of yourself, find or create marketing strategies that fit for you.
Make a list of your natural talents. Sales are about creating relationships with people, and it is about connecting with people. If you hate talking on the phone, find another approach that you enjoy. You will perform best when you are feeling most natural.
Think about how YOU want others to market to YOU. I coached someone who paid another coach over $10,000 to get all that coach’s marketing materials: ads, promos etc., but nothing worked. It worked for the original coach, but the coach I ended up mentoring did not resonate with the voice in the ads. They sounded pushy and they attracted people that resonated with that vibration ... which was NOT the prime client for this coach.
You need to get clear on a marketing process that fits for you – a fit that feels good, and produces results for you.
There is a process to look at:
1. How you want people to feel when you are marketing to them.
2. How you want to feel.
That is what works. Look at what feels best for you. I love to speak, and I love talking to people on the phone. So would you be surprised to know that 9 out of 10 people I talk to hire me or take one of our programs? I have created a business where I focus on what I love to do, working with the kind of client that is a good match.
Creating The Profile of Your Ideal Client
For today, write the profile of your ideal client. Consider your ideal feeling – belief - experience, and draw the profile of the client who is likely the closest match. Name three characteristics of your ideal client.
Create three questions for your interview with a client - questions designed to see if your client is a match to you.
Identify three work styles that are most natural for you.
Once you have discovered an approach where you perform at your natural best and are attracting the kind of client you work best with, THEN you are ready to begin incorporating specific sound business practices.
Notice that most people do their business planning at the beginning of the process, before they have laid the proper groundwork. This explains much of the business failure we discussed at the beginning of this series.
Once you have laid the foundation, you are ready to think about developing a plan to leverage your time and create:
· Business systems that are effective for you
· A business that provides you with perpetual income, balance, and joy
· Websites and internet and direct marketing strategies
· A marketing plan that really gets results
· A selling process that ensures more people hire you
· More effectiveness in helping people see the benefit of working with you
· Speeches that are results-oriented
· Marketing articles and books
· Classes and workshops that not only inform but produce revenue
· A Time Management Plan that navigates the flow of opportunities
· Methods for determining which priorities to pursue
· Methods for identifying the indicators to move forward or let go of an attachment
· An approach for setting prices: How to know when your price is just right and when and how to raise your price without losing clients
· Promotional Materials that touch people at the soul level and also authentically activate their desire to buy
· A plan for conducting radio and TV interviews that create more revenue
...and the list goes on.
Tomorrow we will explore the art of spiritual awareness and how it affects your daily business success!
Seeing and feeling you living a life of love, joy, peace, health, and prosperity!
Love and Joy!