Graeme Smith Articles

Graeme Smith Subscribe to Graeme's articles (Visit Graeme's Website) Born in late 1945, Graeme qualifies within the accepted definition of Baby Boomer. Throughout his career in business, Graeme has been aware of his position just in front of the biggest population wave in mankind's history, and the social impact caused by Baby Boomers as they "rewrote the book" for each age they passed through. Since 1993, Graeme has increasingly targeted the consumer behaviour of mature age Australians to hone his consulting and coaching expertise in: Marketing Strategy and Tactics Brand Development and Positioning Niche Marketing Sales Effectiveness Talent Retention Graeme also specifically targets Senior Golfers with his other commercial interest at www.SeniorGolfExchange.com, real world continuing education on his commitment to niche marketing and his knowledge of mature age consumer behaviour. Despite completing Accountancy studies, Train the Trainer qualifications, and numerous Certificates in Quality Systems, Graeme believes his most relevant expertise comes from his time at the business "coal face". Contrary to the conventional wisdom "You can't buy experience, Graeme believes he has the experience you can buy Graeme Smith is a Silver author on EvanCarmichael.com

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