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Business Literacy Stimulates Entrepreneurial and Personal Mastery—Part 1
Written by: Michelle CubasArticle Overview: In this series, I will share the traits, actions and strategies pertaining to entrepreneurs I’ve gathered over two decades. Business Literacy™ adds order to chaos and reason to scattered efforts and information.
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Business Literacy Stimulates Entrepreneurial and Personal Mastery—Part 1
Entrepreneurs are a special breed, transcending the definition of “somebody who sets up and finances new commercial enterprises to make a profit.”• Entrepreneurs’ brains must look different than others. They possess a reserve of dream power, almost magical abilities to project ideas and gather enthusiasm from people listening and wanting to jump into their vision. This cannot be taught.
What CAN be taught is how to build a strong business foundation and marketing machine that drives the vision and subsequent products and services into the marketplace.
Let’s begin with Business Literacy™ (BL)
o Entrepreneurs can use Business Literacy™ as a powerful tool for businesses or service firms because of its cross-cutting effects (http://www.positivepotentials.com/businessliteracy.htm). BL is steeped in one’s functionality, talents and innate skills. It is the foundation for entrepreneurial actions.
o Begin to explore the elements of what you’re doing and examine them with a positive, learning lens, not a punitive one. (This issue is a top coaching issue because coaching supports the client to chunk down the larger “boulders” into manageable “pebbles.”)
o Use BL and the EMBA™ method to shift your energy from DO to VIEW™. Once engaged, this perspective shift changes everything you’ve believed until this moment. Entrepreneurs love coaches to bounce ideas as they are sorting through the deconstructed “rubble.”
o As a coach, I often see smart and well-educated people overlook the simplest elements because they want to avoid risk. BL serves you to encompass the meta-view (from all around) when you are too close to the issues. The objective is not to avoid risk, but to manage it.
You can submit your issues to Coach Cubas at mcubas@positivepotentials.com with a question that keeps you up at night. Trade in your antacid for a good night’s sleep when you know Coach Cubas is watching out just for you.
Michelle Cubas, Enterprise Business Coach and Founder of Positive Potentials LLC
•Encarta® World English Dictionary © 1999 Microsoft Corporation. All rights reserved.
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About the Author: Michelle Cubas RSS for Michelle's articles - Visit Michelle's website Michelle is an expert enterprise coach, business author and national public speaker. Her business practice focuses on contemporary business issues like Business Literacy™. It builds an interior scaffolding—to communicate, to operate and to apply intelligence at every level of a company. Business Literacy peels away years of ineffective behavior and habits and forges new pathways to professional and personal effectiveness to produce results and purposeful actions that build self-reliance. As an enterprise coach hired by fledgling business owners and international corporations, her expertise brings real-world, real-time perspectives to marketing, processes and patterns. Her maximizing tools and practical resources measure success patterns and effectiveness. Community: • City of Phoenix Consultant • Fresh Start Women’s Center • CASES—Energy Committees. B.S—Wayne State University, English/Psychology Post-Graduate—University of Southern California, Corporate Communications Adult Learning and Behavior Studies Community College Certification-Business/Speech CTI formal coach certification and training State Board Examiner (Baldrige Principles ,http://www.quality.nist.gov/) EQ-I® facilitator, DISC certifications International Association of Coaches Coachville annual coaches training and conferences. Peoria, Arizona, is home. Wife, mother of five and nana to six, Michelle enjoys her family, writing and singing as a former USO entertainer. Click here to visit Michelle's website Build Your Business with The 5 As Method 7 Steps to Acquiring an Instant Intellect What Have You Done To Earn A Place In My Inbox The Is Have ItInsight Influence Which is it Strategic Plan or Strategic Plan of Action |
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