Carol Adler Articles

Client relationships start with honesty - Click To Read Article
Selling your widget to a faceless public may deliver a (faceless) data base, but what if you want more than money from your business experience? More than money? Did you hear me correctly? After all, what is the purpose of doing business?

Ebooks are wild animals that need to be tamed - Click To Read Article
Ebook composition requires a professional obedience trainer... someone who knows how to get the words to stand up and beg to be read, and fed into the brain. Clarity, simplicity and laser-targeted focus are basic to the success of an ebook. In this article, I will demonstrate how to transform a complex piece of writing to one that will serve as the introduction to an ebook.


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