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The Gerber Method

Guest post by: Geoff Flemming

Article Overview: If all else fails in business go back to the basics - E-Myth Revisited.

Free Download - Joy of Confrontation By Geoff Flemming
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The Gerber Method

In business if all else fails then go back to the basics! Michael Gerber's books 'E-Myth Mastery' and 'E-Myth Manager' say it all. Maintaining a successful business requires two elements - leadership and structure. Whilst you can have leadership without structure, without leadership there is very little of anything!

Structure - Ensure that every function in the business is 'owned' by someone! The old adage "If everyone is accountable then no-one is" applies in this case. Every aspect of the operation needs to have a name attached.

Role Clarity - Each role within the business needs to be clear and specific. The more specific the better chance of consistent results. Results within each role should also be measurable by the person fulfilling the role. Ken Blanchard [of One Minute Manager fame!] said "Most people don't know what good performance looks like"

Accountability - Within good structure and people being clear on their roles, accountability is vital. If people have been givenownership but are not able to make decisions then they become'paper tigers'. Remember that accountability without follow up is a recipe for disaster! Set people up for success and give them plenty of reminders.

There is no such thing as over-communicating or over-reminding.You can however definitely under communicate!

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Home > Business-Coach > Geoff Flemming > The Gerber Method >
Article Tags: crucial Confrontations, crucial Conversations, Influencer, Leadership development, motivation

About the Author: Geoff Flemming
RSS for Geoff's articles - Visit Geoff's website

Geoff Flemming is the Director of Business Transformations, a well established coaching and consulting firm based in Victoria. Apart from Geoff's track record in senior management working with a range of Australian corporations, Geoff has been in the coaching field for 11 years. He has developed and delivered a range of leadership and behavioural change programs nationally through a range of industries. His specialty is in developing emerging leaders and working with fast growth organisations. Geoff has designed and successfully delivered leadership and executive coaching development programs through service industries such as retail security and salons, through to pharmacy groups and a number of franchise organisations. The primary outcome in organisations that have been through Geoff's programs is in the creation of a culture of leadership and high performance. That is teams of people who are aligned, communicate well, keep each other accountable and are intrinsically motivated to achieve the best possible result.

Geoff also runs Crucial Conversations Australia / New Zealand. This organisation is part of SevenSeventeen, the licensee for VitalSmarts products in Australia and New Zealand. Crucial Conversations now runs under license in more than 40 countries around. It is the consumate program for people in all walks of life to teach how to have tought conversations - and have them go well! http://www.crucialconversations.com.au



Click here to visit Geoff's website
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More from Geoff Flemming
Walk of Gratitude
Execution The Power of Getting Things Done
Making the Transition
Managing Change
Laser Like Focus


Related Forum Posts
Franchise Models Franchise Models - There's a really interesting book about franchise models. Written by Michael Gerber, 'The E-Myth' is all about setting up an individual business and creating it in a franchise mold which will enable it's success. Definitely worth a read.
Favourite Business Books Favourite Business Books - The November PROFIT magazine looks at the favourite business books of Canada's most successful entrepreneurs. The top 4 are: 1) Good to Great by Jim Collins 2) The E-Myth by Michael Gerber 3) Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne 4) How to Win Friends and Influence People by Dale Carnegie
Marketing 2012 Marketing 2012 - I am interested in what works for you in 2012, Social Networking, Search Engine traffic, Blogs, Articles, Forums, what? This is a quote from a 2009 Topic "Twitter, Social Networking, What is your Method? From my experience, social networking traffic (Twitter included) also converts at a far lower rate than search engine traffic. Evan Is this still true, or do you use something that gives us better returns and conversions
Re: Great start, but no finish Re: Great start, but no finish - Hi Guys, I always, always recommend a starter upper read THe E-Myth by Michael Gerber. Many of those that decide to start something dont realize how much work, and how multifaceted running and building a real company is. This books shows people the ins and outs in a simple and effective way. As far as commitment goes, they have to be willing to become lifelong learners. If they arent willing to do that, I have very little hope in their businesses getting past the 1 year mark. There's alot of self reflection that has to go into starting a business, and recreating your life essentially. I also recommend books and resources like The Success Principles by Jack Canfield. Jude
Re: Marketing 2012 Re: Marketing 2012 - [quote="drdony":2y0daolc]I am interested in what works for you in 2012, Social Networking, Search Engine traffic, Blogs, Articles, Forums, what? This is a quote from a 2009 Topic "Twitter, Social Networking, What is your Method? From my experience, social networking traffic (Twitter included) also converts at a far lower rate than search engine traffic. Evan Is this still true, or do you use something that gives us better returns and conversions[/quote:2y0daolc] Great question Don! I'll create a video reply!


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