Entrepreneurial Mindset for Coaches – Pinpoint the Right Group of People to Work With
Step one in growing and launching a business is what I call Grow Up. Get your mindset for entrepreneurship. What this means is that
maturity does not solely come from experience, age, wisdom or longevity. It comes from decisiveness. When you decide to stop living
small and embrace your possibility, that's when you reach full maturity.
Remember, coaching is a business. It's a passion and for most of us it's a calling, but at the end of the day you're becoming an
entrepreneur and it is a business. You may need to change your thinking to be more business-oriented, as many coaches do.
When I got my mindset for entrepreneurship, when I decided I knew that I could design my own destiny and that I wanted to be an
entrepreneur, everything aligned. The teachers I needed showed up, the money flowed, and I became a center of influence.
You've got to get to a level of maturity and get your mind set for entrepreneurship first. Then follow your passion and what you love
and know will become your niche.
Actually I don't like the word niche. I think it actually holds a lot of coaches back and a lot of people get stuck on "What is my
niche?" and a little obsessed about it. It is very important and you have to have a target market, but I've re-languaged that to be
‘who needs you most?' Follow what you love and what you know will become who needs you most.
Think about what you cannot get enough of. What or who just fires you up and you could talk about it for days? It's the kind of thing
that people have to shut you up because you're so impassioned you want to share it. That's your target market. That's your hive. Those
are the people who need you most.
You might be like me. I was literally niche-phobic for almost a year. I could not decide what my niche was; I wanted it all. My
business was growing nicely but I could feel that there was a weight that was keeping me from really exploding.
I now know that if I had gotten that target market - who needs you most - earlier, and if I had committed to that, I probably would
have built my business in double time.
Most coaches have the problem that we want to help everyone, and that often ends up helping no one. We see the needs all around us, but
it doesn't mean we can help them all.
I knew very early on I was meant to work with other entrepreneurs, but I kept saying, "You know what? I just started building my
business myself. I couldn't possibly do that. Look at me. I've just started." Even though my instincts and my gut were telling me
that's what I'm supposed to do, I ignored it for quite a while.
It was in my bones. Had I just embraced that I would have done things with less stress and even faster than I did them.
Getting your mindset right and understanding who needs you most are two factors that will be instrumental in bringing success to your
coaching business.
Entrepreneurial Mindset for Coaches Pinpoint the Right Group of People to Work With - To learn more about this author, visit Suzanne Evans's Website.
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John BrennanJohn Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website |
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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Jay Kubassek(Jay's Full Bio: EvanCarmichael.com/jaykubassek) In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.
As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)
Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. Jay resides in NYC with his wife Jamie, son Milo and dog Cooper. Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
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Joe DagerJoe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website |
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Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
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