Real Estate Marketing Strategies - Tips for Creating Success
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Free Download - Marketing Strategies: Does your “people pleaser” pattern get in the way? By Maya Bailey |
Take a moment to think about the word "marketing". What thoughts come up for you? Do you wish it would go away? Do you start to think of yourself like a salesperson? Do you have self-limiting beliefs, like "I can't market myself"? What feelings come up for you, do you get tense, do you get a knot in your stomach, or do your jaws clench? Old beliefs about marketing:
Most people think of marketing as aversive and painful. "They make comments like, "Why can't I just do my work and have the clients come to me? I hate marketing." This is because most people have old beliefs about marketing. Some of these are:
• Marketing is phony
• Marketing is begging
• Marketing is pushy
• Marketing is drudgery
New beliefs about marketing
Since our beliefs create our reality, It makes sense for us to reprogram any beliefs that would interfere with our success.
Here's some way to think of marketing that will actually make you feel passionate about marketing.
• Marketing is an authentic expression of who you are. If you are doing what you love, then expressing what you do with others is authentic.
• Marketing is actually the opposite of begging. It's a gift. If you give a presentation to a group, write an article or take a prospect to lunch, you are giving.
• Effective marketing is not based on being pushy. It is based on the Law of Attraction. Imagine yourself as a magnet, drawing appreciative clients for your services.
• Marketing is not drudgery. In fact, it is a great way to meet new people, an adventure into new friendships, and connections.
Real Estate Marketing Strategies Tips for Creating Success - To learn more about this author, visit Maya Bailey's Website.
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Dave KurlanDave Kurlan is a best-selling author, top-rated speaker and thought leader on sales development. He is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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