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Jon Dale Articles

GFC – Time to cut costs and jobs or time to invest in your business? - Click To Read Article
The studies show that the companies that recover quickest from a recession are those that didn’t lay everybody off when the going got tough but that invested in their customer relationships and in growing their market share. (Source: Study by Bain & Company – Article by Robert B. Miller, Founder Miller Heiman. Read the whole article at the Miller Heiman website). Robert says “A slow market is the time to consider doubling down on sales resources

Sell More Stuff - It's Important!
- Click To Read Article
In my last article, I referred to an excellent booklet called “Selling in a Down Economy” by Robert Miller of Miller Heiman, as US Sales performance consultancy with a strong pedigree. If you missed it, the article can be found on my website. This time, I’d like to dig deeper into the sales activity I touched on and that Robert discussed in his article and I’ll give some specific guidance on things you should be doing.


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Jon Dale
(Visit Jon's Website) Jon Dale is the founder of Small Fish Business Coaching (www.sfbc.com.au). It is called Small Fish because the services are for small fish - small businesses who don't have in-house specialists and whose management team in (necessarily) generalist. Your coach will help you work out what you need to do (to chase your goals), make a plan to do it then help you make sure you actually do those things! Jon is an experienced salesman and marketer,and has worked with many small business owners in Australia. He is a passionate believer in using your business strtagey to help you and in remembering that life is important too. Visit Small Fish's website on www.sfbc.com.au to read more of his opinions and suggestions for business sucess.

Jon Dale is a Bronze author on EvanCarmichael.com
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