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Interview with C.J. Lauria

Guest post by: Evan Carmichael

Article Overview: C.J. Lauria, Real Estate Mentor, Real Estate Investor, Personal Development Expert, Entrepreneur Coach, and Author, addresses pertinent concerns facing many boomers today. Whether you are 1) concerned about possibly outliving your income and having to dramatically scale back your lifestyle, 2) weary of purchasing an endless number of “programs,” 3) looking for a sense of fulfillment or 4) tired of watching others make insane profits in real estate, he offers solutions to these problems. He trains, coaches and mentors beginning, intermediate and advanced Real Estate Investors to operate a gainful business. Regardless of your age or circumstances, he provides solutions for financial independence from education and mentorship all the way through to wealth building/protection strategies for your newfound wealth.

Interview with C.J. Lauria

How did you start your business?

This came from a personal setback in my life in 2007 on the heals of two decades, making millions as a highly successful Real Estate Investor . I thought I wanted to retire, but when you find a niche that you love, it’s different. That’s when I founded Invesdoor.com.

What was the most difficult part for you when you were starting your business?

Like everyone else - fear of the unknown.

What was the best part for you when you were starting your business?

The knowledge that I was doing what I truly wanted to be doing. I don’t live for my job. In fact, I was set to retire in my 40s, when I went through a divorce. Now, I am still in business…but I don’t work, because I am doing what I want with my life. I love helping sincere Entrepreneurs to take their businesses to the next level. It gives me great satisfaction to watch their delight as they realize their dreams.

Can you provide some basic tips for entrepreneurs who are interested in starting their own business?

Professional growth MUST follow personal development. The old wisdom was that anyone setting out to start their own business must have education, capital, contacts, market research, etc. These are all good to have, yet more important than all of them combined, is to start with the proper mindset.

As one of America’s leading entrepreneurial Mentors, I discovered most aspiring Entrepreneurs believe that obtaining those other assets will insure their success in business, yet most new businesses fail in the first couple of years. My discovery was the actual reason why they fail and here it is: “It’s not what you have, but who you are.” This is a scientifically sound concept that is backed by hard evidence.

Of course the entire notion runs very deep into the universal pattern of growth that I call the “internal growth dynamic.” In fact, I have written extensively on this subject, copyrighted it, I lecture on it and hope to have a full length book for which I will seek a major Publisher by the end of 2011.

What do you think entrepreneurs struggle with the most when starting their business, and how do you think they can change that?

As I stated earlier, fear of the unknown can be paralyzing. The solution: get a mentor; not just anyone who calls himself a Mentor, but a genuinely qualified one.

My advice is to seek a qualified mentor in your industry; one who has 1) ample experience, 2) measurable success, 3) is a good teacher and, perhaps, 4) has a vested interest in the success of your business. The business model for my mentor for life! partnership plan is built this way. It’s working and the results we are seeing are phenomenal.

How does an entrepreneur know they are buying into the right business?

It all starts with your core desire. You must fully understand why you want to be in business. “Making a lot of money” is merely the byproduct of doing what you believe in and doing it well. It should not be your motive. Being of service to your fellowman is what is really rewarding. That is how you live your life with significance.

So examining your motives should preempt the rest of your business plan. It’s like Covey said; “Begin with the end in mind.”

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