Do You Know How Google AdWords Can Grow Your Business?
Whether or not you are currently using advertising as one of your marketing strategies, I want to share a fabulous way to make the most of the money you do invest in advertising.
You probably know Google as a popular search engine that is used to find all kinds of information. They have more than 80 million unique visitors per month, could some of them be interested in what your business has to offer?
In addition to information that appears on the left of the page when you do a search in Google, there are also ads on the right side. Go to your internet browser right now and type in some key words related to your business to see what I mean. In the right column you’ll see ads listed under ‘Sponsored Links’ – these are Google AdWords. Imagine having an ad for your business here.
Here is an example of just one of my ads on Google AdWords:
Coach for Business Owners
Grab Your Free Monthly Profit Tips
+ Bonus Report & Grow Your Business
www.fireflycoaching.com
What do you currently spend to attract one new client? Look at each of your marketing strategies and divide the amount of money you have invested by the number of new clients you have attracted to find out. What would you be willing to spend to attract one new client? What would it be worth to you to be able to know the most cost effective way to attract clients?
Reasons to use Google AdWords:
1. You only pay when someone finds your business and they click on the link in your ad.
2. It is a breakthrough way to test similar ads to see which one attracts the most interest. Maybe people want ‘fast’ over ‘easy’ or perhaps they prefer the ‘best’ over the ‘cheapest.’
3. It is a way for prospective new clients from all over the world to find your business. You can choose, per country, where you want your ads to appear. You can also choose languages.
4. It is a smaller investment (you determine how much you spend) than traditional advertising and in many cases much more effective.
5. The ad performance measurement system and all of the reports that are available are amazing and don’t require you to do any calculations (great for those of you who despise math and statistics).
Are you convinced? If so, go to http://www.google.com and click on the link on the lower left side that says ‘Advertising Programs’ then click on ‘Google AdWords’ and once on this page click the ‘Help’ link in the upper right hand corner. If you click on ‘Demos and Guides’ at the top of the help page you can watch and listen to a demo that will show you the entire process.
Getting started will take some time and it will pay off. Once you get the hang of it you’ll be able to create new ads in minutes. What do you have to lose? You control how much you invest so there are no surprises. You will find out which ads work the best and in the meantime may attract new clients from around the globe.
So schedule a block of time in the coming days to sit down and find out how you can use Google AdWords to grow your business.
(c) Stephanie Ward 2006
Do You Know How Google AdWords Can Grow Your Business - To learn more about this author, visit Stephanie Ward's Website.
Like this article? Share it with your friends
![]() | |
| |
No article feedback found. |
| |
Leave Your Feedback |
|
| |
| |||
Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
|||
David BarrDavid Barr is the President of Venture Opportunities, Inc. David has been a professional business broker/intermediary since 1980 focusing on General Business Brokerage and Mergers and Acquisitions representing client transaction value from $400,000 to $20,000,000. Mr. Barr has handled the sale of over four hundred and fifty companies. David earned a university degree from the State University of New York majoring in economics and business. David holds the Mergers and Acquisition Master Intermediary and the Certified Business Intermediary designations from the International Business Brokers Association. He is also a Senior Business Analyst and a Texas licensed Real Estate Agent. For more information about David and Venture Opportunities, visit www.bizdealmaker.com. - Visit David Barr's Website |
|||
Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
|||
Casey GollanCasey Gollan, Business Coaching & Mentoring Programs. Add $1 Million to $10 Million in the next 1 to 3 years. Since 1996 Casey has to added hundreds of millions of dollars to businesses. Watch a free video see client results Business Coaching website. - Visit Casey Gollan's Website |
|||
Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
|||
David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
|||
Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
|||
Cheryl MatthynssensCheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur. Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well. A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles. She opened up a small affiliate site - The Balance Guide- to help others find resources for mental and emotional well being. Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com - Visit Cheryl Matthynssens's Website |
|||
|
To learn more about the Evan Elite Author Program please contact us. | |||
![]() | |
![]()
| |
![]() | |
|
| |
![]() | |
|
| |
![]() | |||||||
|
![]() | ||
|
| ||
![]() |
| Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details. |
|
|
![]() |
| Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media |
|
|
![]() |
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"
Click Here To Learn More |
|
|
|
|
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
|
![]() |
|
|
![]() | ||
|
Top 50 Blogs For Startups
Top Blogs To Watch In 2008 | ||
|
The Top 10 ProBlogger Posts
Best Posts for Bloggers | ||
![]() | ||
![]() | ||||
| ||||
| ||||
| ||||
|
|
|
|
|
|||||||||
|
|
|
|
|













Subscribe to Stephanie's articles











