Do You Make These Stupid Mistakes For Your Web Search Engine Optimization (SEO)?
If you are doing these stupid search engine web marketing mistakes, then it may be one of the reasons why you are broke and frustrated trying to leave this business! You must do an EDUCATED web search engine optimization all the time. Period!
I'm really excited... Today, I got my business website in the first page of Google above 11,600,000 pages!! Yes... that's ELEVEN MILLION PAGES! Now I want to share my experience with anyone who is interested on this.
Here is my personal checklist of SEO mistakes to avoid. If you stay away from this errors, you will get more exposure in the Search Engines (engine optimization search seo):
1. Not Doing First A Keyword Research.- Is best to start with a keyword research, because this is how you will attract most of your prospects.
2. Optimizing For A Broad Keyword Instead A Long Tail Keyword.- I highly suggest to make long tail keywords instead broad keywords; long tail keywords are more specific to your prospect's needs and have less competition. For example: A very competitive broad keyword is "Home Business", but a long tail keyword may be "The Best Easy Home Business Idea"
3. Not Having A Keyword In Your Domain Name.- Many potential customers are looking for your PRODUCT and not for your COMPANY. That's why you need to have a domain name with your target keyword included. For example, if your targeted broad keyword for your business is about "tires", your domain name should include also "tires" which may be very competitive, so, we need to look for a long tail keyword like "michelinusedtires" in your domain, then you will rank higher in search engines.
4. Not Including Your Keyword In The Title.- The search engines will give your page a better ranking if you are including your keywords into the Title.
5. Not Including Your Keyword In The Description.- If our targeted keywords are into the description of the page (you can include the same name of the page title, like "3 top engine optimization search seo tips"), again the chances of ranking the website in search engines increases.
6. Not Including Your Keyword In Page File Names.- The page file name should contain your keyword(s), because it is a great incentive for the search engines to rank your page higher. For example: yourdomain /yourkeyword1/ yourkeyword2
7. Not Including Keywords In Alt Image Tags.- All images should be optimized as well, as search engine robots cannot read images, but they read the alt tag for the image. So use your keywords within the Alt Image tags.
8. Not using Anchor Text Optimization.- When other sites or pages link to you, make sure the text of their link includes your keyword phrase. This is especially useful if your site contains many pages, because it doesn't matter if those links are coming from the same website of your page… capice? ;)
9. Forgetting About Fresh Content.- Robots love fresh content, so you want to update your website frequently with relevant content. This will attract the search spiders and help you escalate more in the SERPs (Search Engine Results Pages).
10. Not Doing Web Directory and Article Directory Submissions.- Enhance your search engine web marketing with one way links from Directory Submissions and Article Submissions. Over time this will be of assistance to create many incoming one way links and finally make your web site achieve higher rankings in the search engines. The three principal Web Directories are Google, Yahoo and Bing.
11. Not Using Site Maps.- After you create a SiteMap, you should submit it to the above directories (at least) as soon as you create it, with this, you will have indexed your pages faster and accurately.
12. Not Having RSS.- A RSS Feed is extremely useful if you have a page that is getting updated very often. This tool will tell other sites about your new information (sending content to other sites is known on the internet as "syndication").
13. Google Local.- This service from Google has been influencing more and more search engines. Look for "Google Local Business Center" and submit your business... and you know what? It doesn't matter if you are a home business based.
14. Not Linking From Your Social Sites.- You should have in your social media accounts (like Twitter, Facebook, etc.), links directing to your website. Also, in your bio description every time you talk about your company or your name, include a link to your site, if you can.
15. THE WORST: Not Understanding Link Popularity.- LINKING IS THE WHOLE THING FOR GOOGLE. You must know also that linking is the most important work you can do on SEO. Period. Remember that links are like "votes", if you have a lot of QUALITY sites "voting" for your page then you will be a celebrity on the internet. Some years ago, a school project was created only to define a website worthiness, just by finding the quality and quantity of the sites that were linked to it; and that, my friend, was the way how Google was created. Today, they still looking basically for the same. Don't forget this one.
Improving your search engine web marketing (engine optimization search seo) is not a difficult task, you just need to keep learning, practicing and testing.
If you want to be a Master on web search engine optimization (seo), apply TODAY all the tips you have learned in this writing, and keep focused.
Remember: Play To Win! Never Retreat. Never Surrender.
Do You Make These Stupid Mistakes For Your Web Search Engine Optimization SEO - To learn more about this author, visit Alfonso Inclan's Website.
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John AlexanderJohn has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center. I look forward to hearing from you! - Visit John Alexander's Website |
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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