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Adopt an Emotion: GRATITUDE

Guest post by: Mary Allen

Article Overview: Gratitude is a feeling of thankfulness and appreciation. Appreciation and gratitude are interchangeable. In gratitude there is acceptance, love and acknowledgment of “what is”. In gratitude there is spaciousness and connectedness.

Adopt an Emotion: GRATITUDE

GRATITUDE Since Thanksgiving was last week, gratitude is the perfect emotion to adopt. Gratitude is a feeling of thankfulness and appreciation. Appreciation and gratitude are interchangeable. In gratitude there is acceptance, love and acknowledgment of “what is”. In gratitude there is spaciousness and connectedness.

APPLICATION - Appreciate the moment. Appreciate your strengths and weaknesses. Appreciate who you are, a unique being with personality and soul. Appreciate the gifts and challenges in your life. Appreciate your work, income, clients, employer, employees and referrals. Appreciate your health, your body, your senses, your ability to walk and live. Appreciate the acts of kindness and contribution you offer others, and that others contribute to you. Appreciate others unique qualities, their foibles, quirks and gifts. Appreciate your environment, your neighborhood, city, state, country and planet. Appreciate the government for providing a structure that strives for order, safety, education, services and justice. Appreciate the entertainers, the artists, the business owners and entrepreneurs, laymen, doctors, lawyers, dentists, massage therapists, dry cleaners, yoga teachers, manufacturers, farmers, teachers, executives, cab drivers, salesmen, managers, photographers, wedding planners, electricians and garbage collectors. Appreciate freedom, free-trade, the stock market, opportunity, creativity and choice. Appreciate joy, love, peace, kindness, humility, forgiveness, truth, honesty, integrity, knowledge, wisdom and grace. Appreciate your stressful thoughts for expanding your awareness and allowing you to discover the truth. Appreciate the thoughts that allow joy and bliss to electrify your being. Appreciate your vulnerability, your humanity and your willingness to grow and learn.

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Article Tags: acknowledgment, appreciate, emotion, gratitude, love, thankfulness



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Re: Who hates cold calling? - Here's how I have had success with cold calling: Adopt the right attitude.If you fear/hate cold calling, chances are you are feeling like an intruder. The person on the other end of the line isn't making us feel that way. We are. Why do we feel like an intruder? Could be a couple of reasons. One: we don't really believe in the value our product offers. Two: we aren't calling a somewhat qualified prospect. The person you are calling has problems. He/she WANTS solutions. EXAMPLE: I cold called someone yesterday. An ad agency. The web site offered a direct line to the agency principal. This was the conversation: "Hi, I'm a direct response copywriter who works with agencies who are swamped with writing projects. Do you ever hire outside writers?" [i:4b9wkh89]KEY: In one sentence he knows what I want. Before I called, I know that most agencies hire outside writers. It's a question of whether or not they need one now. [/i:4b9wkh89] His response? Yes. Now , here's where I need to resist the temptation to [u:4b9wkh89]tell[/u:4b9wkh89] him how great I am. I simply said, "I'd like to email you some evidence that shows how I can add value for your clients. Where can I email it to?" He gave me his email address and that was the end of the cold call. He didn't say , hmmmm, that would be nice...he simply, literally told me his email addresss. That's a sign he has a need. I sent him off some recent results I produced for a client. Yesterday he sent me an email asking to learn more about me. Who knows where it will go but it started with a cold call. So, why did this approach allow me to be heard and generate interest? I knew something about my potential prospect's needs. I let him know quickly what I was after. I didn't try to bend his ear with a 'Stop me when you hear something you like' story. Try this and see how if works for you. It's important to believe what you are offering can change the life of the person you're calling. Once you believe that, it's easy to understand that every time you make a call , you have a chance to make a difference for someone.
Re: Is A Business Plan A Waste Of Time? - [quote="Kevin":dzvusovb]... However, after reading some of Martin Lindstrom's "Buyology: Truth and Lies About Why We Buy"... I'm beginning to think that all business plans and traditional market research (i.e. using focus groups, surveys, etc.) are a total waste of time. No joke, I'm serious. Lindstrom says "That's because, just like market research, economic modeling is based on the premise that people behave in a predictably rational way", but "Most of the brain is dominated by automatic processes, rather than deliberate thinking. A lot of what happens in the brain is emotional, not cognitive." ("Buyology" pg 28). Basically, consumers will tell you one thing, and do simply do another with their unconscious minds.[/quote:dzvusovb] Please explain more. I get your point, but STRONGLY disagree with your generalized statement that bplans and traditional market research are a total waste of time. Statements such as this without sufficient evidence are dangerous to potential young entrepreneurs who might trust your opinion. The business owner who does their own business plan will find that it is not a waste of time. Think about the probable benefits from completing just one component of market research in a business plan: A comparative analysis of your competition. A wealth of information critical to planning your survival will be gained from a well organized SWOT of your competitors and their products/services. (SWOT analysis is certainly not limited to plotting logical decisions. Emotion can be factored in the analysis.) You know as well as I do that it has been understood for a while now that most buying decisions are emotional and nearly devoid of logical decision making. Many sources say that focus groups are an inefficient use of resources. Your conclusion that [quote="Kevin":dzvusovb]I'm beginning to think that all business plans and traditional market research (i.e. using focus groups, surveys, etc.) are a total waste of time. No joke, I'm serious.[/quote:dzvusovb] because focus groups are found to be inefficient is wrong. Your logic is faulty. You must qualify your statement more.
Re: Is A Business Plan A Waste Of Time? - [quote="MississippiInventor":1gcdhgrl]Please explain more. I get your point, but STRONGLY disagree with your generalized statement that bplans and traditional market research are a total waste of time. Statements such as this without sufficient evidence are dangerous to potential young entrepreneurs who might trust your opinion. The business owner who does their own business plan will find that it is not a waste of time. Think about the probable benefits from completing just one component of market research in a business plan: A comparative analysis of your competition. A wealth of information critical to planning your survival will be gained from a well organized SWOT of your competitors and their products/services. (SWOT analysis is certainly not limited to plotting logical decisions. Emotion can be factored in the analysis.) You know as well as I do that it has been understood for a while now that most buying decisions are emotional and nearly devoid of logical decision making. Many sources say that focus groups are an inefficient use of resources. Your conclusion that [quote="Kevin":1gcdhgrl]I'm beginning to think that all business plans and traditional market research (i.e. using focus groups, surveys, etc.) are a total waste of time. No joke, I'm serious.[/quote:1gcdhgrl] because focus groups are found to be inefficient is wrong. Your logic is faulty. You must qualify your statement more.[/quote:1gcdhgrl] Hi MississippiInventor, All I'm saying is that if your data collected is unreliable, then what was the point of collecting it in the first place (i.e. creating a business plan)? But at the end of the day, it's just my opinion and I knew my post would draw out strong opposition. I'm a huge fan of branding expert, Martin Lindstrom's research and he's been hired by multi-billion/million dollar companies as a consultant, so his logic (and my decision to side with him) can't be too far fetched. In fact, Martin was able to raise millions from investors to conduct his brain study research on consumer behavior. You see, the key isn't to necessarily stop creating business plans... BUT to learn to "unlearn" and to look at how we can find the truth behind why people support (and favour) some products/services, instead of others. Things like focus groups, and customer surveys are ineffective and archaic tools (I already explained why in my previous post).


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